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Teaching Graphic Design History (Paperback)
Loot Price: R471
Discovery Miles 4 710
You Save: R150
(24%)
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Teaching Graphic Design History (Paperback)
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List price R621
Loot Price R471
Discovery Miles 4 710
You Save R150 (24%)
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An Examination of the Practice Through the Years Teaching the
history of graphic design cannot simply be outlined by dates nor
confined by places, but is defined by concepts and philosophies, as
well as those who made, make, and inspire them. Teaching Graphic
Design History is the first collection of essays, syllabi, and
guides for conveying the heritage of this unique practice, from
traditional chronologies to eclectic themes as developed by today's
historians, designers, scholars, and documentarians. Long
overlooked within the broader history of printing and typesetting,
when graphic design's artifacts finally became the subject of
serious study, the historian had to determine what was worthy and
on what the history of graphic design should focus: the makers or
the artifacts, the content or the context, or all of the above.
With the author's distinct viewpoint and many exclusive
contributions, Teaching Graphic Design History chronicles the
customs and conventions of various cultures and societies and how
they are seen through signs, symbols, and the artifacts designed
for use in the public-and sometimes private-sphere. Areas of focus
include: Social and political effects of graphic design
Philosophical perspectives on design Evolution of branding
Development of the graphic design profession Predictions for the
future of the practice An examination of the concerted efforts,
happy accidents, and key influences of the practice throughout the
years, Teaching Graphic Design History is an illuminating resource
for students, practitioners, and future teachers of the subject.
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