More than 15 years ago, the staff at Entrepreneur Media introduced
bestseller "Start Your Own Business." Since release, "Start Your
Own Business" has sold more than 300,000 copies and has been called
"the best startup book of all time." At it again, the staff at
Entrepreneur delivers a new dose of fundamental startup how-to,
backed by 33+ years at the forefront of small business--"Write Your
Business Plan." A comprehensive companion to "Start Your Own
Business," this business library essential takes aspiring
entrepreneurs past one of the hardest steps of startup second to
committing to their business goal--defining how to achieve it.
Tell friends you're starting a business, and you will get as many
different pieces of advice as you have friends. One piece of
wisdom, however, transcends all others: Write a business plan.
Following the lead of its bestselling counterpart, "Start Your Own
Business," each chapter in this detailed guide is devoted to
analyzing, explaining, and presenting practical instruction on
developing a business plan relevant to today's marketplace and
lending landscapes.
Appropriate for existing companies and brand-new startups, this
guide is divided into three sections: "Before Writing Your Business
Plan, Writing Your Business Plan," and "Enhancing Your Business
Plan." Starting with basic FAQs such as "how long should a business
plan be? When should it be developed?" And, "what role does it play
in business startup?" Our experts then lead readers into evaluating
their venture, identifying what type of plan they need (one plan
does not fit all), and gathering what they need to get their plan
on paper and polished for their intended audience.
Aspiring entrepreneurs uncover how to calculate a business
break-even ratio; current lending options, including crowdfunding,
and how to approach them; tools for gathering essential data; what
role social media and visual media can play; how to include current
staff if applicable; and much more. Coached by a diverse group of
experts and successful business owners, readers gain an in-depth
understanding of what's essential to any plan, what's appropriate
for their industry, and what they can do to ensure success.
Following the practical format of companion book Start Your Own
Business, alongside practical instruction and information, the
editors at Entrepreneur present definitions of important terms,
contact information for useful resources, warnings of especially
common or serious mistakes, and pointers to steer readers in the
right direction. Each chapter is supported by exercises,
worksheets, examples, and expert advice. Sample business plans from
a variety of industries are included as well as resource listings,
and a glossary.
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