Books > Social sciences > Psychology > Social, group or collective psychology
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Social Psychology - The Study of Human Interaction (Paperback)
Loot Price: R1,646
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Social Psychology - The Study of Human Interaction (Paperback)
Series: Psychology Library Editions: Social Psychology
Expected to ship within 12 - 17 working days
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Combining the efforts of sociologists and psychologists, this work,
originally published in 1952 and revised in 1966, embraces these
two disciplines to show how social-psychological problems must be
viewed in individual as well as general terms. Human interaction
is, therefore, the main theme of this authoritative and rewarding
volume, which offers a more comprehensive viewpoint than texts
written from with a strictly psychological or a strictly
sociological approach. Whenever it can be shown that interaction
intervenes between individual and group variables, the authors
carefully note the manner in which this occurs. Well written yet
succinct, the chapters are closely integrated to present
continuously developing concepts of the time. Research
illustrations are set off typographically but skilfully woven into
the related text. Three appendixes, one on the measurement of
individual attitudes, a second on survey research, and a third on
Bale's interaction process analysis, may be consulted without
interrupting the flow of the other chapters.
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