Books > Social sciences > Politics & government > Political structure & processes > Elections & referenda
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The Rise of Populism in Western Europe - A Media Analysis on Failed Political Messaging (Hardcover, 1st ed. 2018)
Loot Price: R3,646
Discovery Miles 36 460
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The Rise of Populism in Western Europe - A Media Analysis on Failed Political Messaging (Hardcover, 1st ed. 2018)
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Total price: R3,666
Discovery Miles: 36 660
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This book explores the question of why and under which conditions
right-wing populist parties receive electoral support. The author
argues that neither economic variables, nor national culture or
history are what account for their successes. Instead, he
illustrates that the electoral success of populist parties in
Western Europe, such as the French Front National or the
Alternative for Germany, is best understood as the unintended
consequence of misleading political messaging on the part of
established political actors. A two-level theory explains why
moderate politicians have changed their approaches to political
messaging, potentially benefiting the nationalist, anti-elitist and
anti-immigration rhetoric of their populist contenders. Lastly, the
book's theoretical assumptions are empirically validated by case
studies on the immigration societies of Germany, the Netherlands
and Sweden.
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