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The Shock of the Same - An Anti-Philosophy of Cliches (Hardcover)
Loot Price: R2,409
Discovery Miles 24 090
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The Shock of the Same - An Anti-Philosophy of Cliches (Hardcover)
Series: Futures of the Archive
Expected to ship within 12 - 17 working days
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Total price: R2,429
Discovery Miles: 24 290
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Since the birth of modernity, Western thought has been at war with
cliches. The association of philosophical and cultural integrity
with originality, and the corresponding need for invention and
novelty, has been a distinct concern of a whole spectrum of ideas
and movements, from Nietzsche's polemics against the 'herd', the
'shock of the new' of the artistic avant-garde, the Frankfurt
School's critique of mass culture, to Orwell's defence of political
dialogue from 'dying metaphors'. This book is the first examination
of the cliche as a philosophical concept. Challenging the idea that
cliches are lazy or spurious opposites to genuine thinking, it
instead locates them as a dynamic and contestable boundary between
'thought' and 'non-thought'. The book unpacks the constituent
phenomena of cliches - repetition, circulation, the readymade,
same-ness - through readings of 'anti-philosophical' thinkers such
as Nietzsche, Kierkegaard, Paulhan, de Certeau, Derrida,
Sloterdijk, Badiou and Groys. In doing so, the book critically
articulates the techniques and technologies through which the
boundary between 'thought' and 'non-thought' is formed in modern
Western philosophy. Rejecting the idea that cliches should be
dismissed out of hand on normative frameworks of 'good' and 'bad'
thinking, or 'new' and 'old' ideas, it instead interrogates the
material, cultural and archival ground on which these frameworks
are built.
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