Managing the Contemporary Multinational explores the role of
headquarters in different structures of multinational firms and
shows how this role is affected by the complexity of contemporary
research. This topical book illustrates that contemporary research
has added complexity to the attributes of the multinational, with
implications for the role of headquarters. It examines claims that
subsidiaries contribute to the overall competitiveness of the
corporation, that they are organized in corporate networks spanning
country borders, and that they depend upon specific relationships
in the external network. It is stressed that headquarters'
knowledge of the multinational and its business environment is
crucial, but also problematic. The eminent contributors question
whether headquarters have become more or less important given the
complexity of contemporary research, and argue that the answer to
this question depends on the theoretical foundation adopted in the
multinational. Based on empirical studies, this invaluable book
will be a captivating read for students and researchers interested
in international business and international management.
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