African Agency in China's Tea Trade - Commercial Networks, Brand Creation and Intellectual Property (Paperback)

Every month tons of green tea travel from China to West Africa in a movement that largely thrives beyond the attention of Western observers. In this trade, Malian merchants assumed a central role. They travel to China, visit family gardens and the factories, which process and package the product. Together with their Chinese suppliers, they select the tea leaves and create their brand. On Bamako's largest market, the Grand Marche, more than a hundred different tea brands are found, whose packages have colourfully, often eye-catching designs with brand-names such as Gazelle, Tombouctou, Arafat and Obama. This book explores the unique tea culture that celebrates with its brands the strength of desert animals, the fading glory of trading places, the excitement of social events and the accomplishments of admired politicians.

General

Imprint:	Brill
Country of origin:	Netherlands
Series:	African Social Studies Series, 43
Release date:	February 2022
First published:	2022
Authors:	Ute Roeschenthaler
Dimensions:	235 x 155mm (L x W)
Format:	Paperback
Pages:	350
ISBN-13:	978-90-04-50568-1
Categories:	Books > Reference & Interdisciplinary > Interdisciplinary studies > Cultural studies > General Books > Humanities > History > History of specific subjects > Economic history Books > Social sciences > Sociology, social studies > Social issues > General Books > Science & Mathematics > Biology, life sciences > Botany & plant sciences > Plant reproduction & propagation > General Books > History > History of specific subjects > Economic history Promotions
LSN:	90-04-50568-7
Barcode:	9789004505681

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