FROM THE AUTHOR OF THE BESTSELLING BIOGRAPHIES OF BENJAMIN FRANKLIN
AND ALBERT EINSTEIN, THIS IS THE EXCLUSIVE BIOGRAPHY OF STEVE JOBS.
Based on more than forty interviews with Jobs conducted over two
years--as well as interviews with more than a hundred family
members, friends, adversaries, competitors, and colleagues--Walter
Isaacson has written a riveting story of the roller-coaster life
and searingly intense personality of a creative entrepreneur whose
passion for perfection and ferocious drive revolutionized six
industries: personal computers, animated movies, music, phones,
tablet computing, and digital publishing.
At a time when America is seeking ways to sustain its innovative
edge, and when societies around the world are trying to build
digital-age economies, Jobs stands as the ultimate icon of
inventiveness and applied imagination. He knew that the best way to
create value in the twenty-first century was to connect creativity
with technology. He built a company where leaps of the imagination
were combined with remarkable feats of engineering.
Although Jobs cooperated with this book, he asked for no control
over what was written nor even the right to read it before it was
published. He put nothing off-limits. He encouraged the people he
knew to speak honestly. And Jobs speaks candidly, sometimes
brutally so, about the people he worked with and competed against.
His friends, foes, and colleagues provide an unvarnished view of
the passions, perfectionism, obsessions, artistry, devilry, and
compulsion for control that shaped his approach to business and the
innovative products that resulted.
Driven by demons, Jobs could drive those around him to fury and
despair. But his personality and products were interrelated, just
as Apple's hardware and software tended to be, as if part of an
integrated system. His tale is instructive and cautionary, filled
with lessons about innovation, character, leadership, and values.
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