The dramatic increase in minority- and female-owned companies
continues to transform the business world while setting standards
for those who follow. Thriving as a Minority-Owned Business in
Corporate America offers you a comprehensive guide to current
practical knowledge of minority business development, from grants
and loans to market building. This book demonstrates how you can
use specific laws, institutions, and new technologies to set up and
steer your business to success. Expert coverage includes both
established and underused resources at the federal, state, and
local levels dedicated to minority business expansion. You will
learn how to tap resources made available by government agencies
like the Minority Business Development Agency (MBDA) and programs
such as the Offices of Minority and Women Inclusion (OMWI).
Non-governmental funding sources (e.g., banks, credit unions,
venture capital) are also examined in depth, with sound advice on
approaching each. The author explores the critical role of social
media in leveling the playing field, spotlighting minority/female
business-related sites and strategies for leveraging your online
presence. And he provides real-world guidance on business
certifications, tax breaks, credit issues, and more. Whether you're
in start-up or expansion mode, after reading this book, you will
have the know-how needed to seize the opportunity and succeed with
your enterprise. What You Will Learn Discover unused and
unrecognized resources at the federal, state, and local level set
up specifically for minority business See the difference between
banks, thrifts, credit unions, angel investors, and venture
capital, and how to approach each Use social media in support of
minority business development goals Examine social media sites and
trends: current and relevant minority business related social media
sites and trends Who This Book is ForAnyone: Asian, Hispanic,
women, Black or White who wants authentic, impactful information on
creating or supporting minority-owned businesses.
General
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