The definitive pioneering blueprint covering the what, why and how
of the blockchain. Blockchains are new technology layers that
rewire the Internet and threaten to side-step older legacy
constructs and centrally served businesses. At its core, a
blockchain injects trust into the network, cutting off some
intermediaries from serving that function and creatively disrupting
how they operate. Metaphorically, blockchains are the ultimate
non-stop computers. Once launched, they never go down, and offer an
incredible amount of resiliency, making them dependable and
attractive for running a new generation of decentralized services
and software applications. The Business Blockchain charts new
territory in advancing our understanding of the blockchain by
unpacking its elements like no other before. William Mougayar
anticipates a future that consists of thousands, if not millions of
blockchains that will enable not only frictionless value exchange,
but also a new flow of value, redefining roles, relationships,
power and governance. In this book, Mougayar makes two other
strategic assertions. First, the blockchain has polymorphic
characteristics; its application will result in a multiplicity of
effects. Second, we shouldn t ask ourselves what problems the
blockchain solves, because that gives us a narrow view on its
potential. Rather, we should imagine new opportunities, and tackle
even more ambitious problems that cross organizational, regulatory
and mental boundaries. Drawing on 34 years of technology industry
experience as an executive, analyst, consultant, entrepreneur,
startup mentor, author, blogger, educator, thought leader and
investor, William Mougayar describes a future that is influenced by
fundamental shifts brought by blockchain technology as the catalyst
for change. William Mougayar has been described as the most
sophisticated blockchain business thinker. He is a blockchain
industry insider whose work has already shaped and influenced the
understanding of blockchain for people around the world, via his
generous blogging and rigorous research insights. He is a direct
participant in the crypto-technology market, working alongside
startups, entrepreneurs, pioneers, leaders, innovators, creators,
enterprise executives and practitioners; in addition to being an
investor, advisor, and board member in some of the leading
organizations in this space, such as the Ethereum Foundation,
OpenBazaar and Coin Center. Just as the Internet created new
possibilities that we didn t foresee in its early years, the
blockchain will give rise to new business models and ideas that may
still be invisible. Following an engaging Foreword by Vitalik
Buterin, this book is organized along these 7 chapters: 1. What is
the Blockchain? 2. How Blockchain Trust Infiltrates 3. Obstacles,
Challenges & Mental Blocks 4. Blockchain in Financial Services
5. Lighthouse Industries & New Intermediaries 6. Implementing
Blockchain Technology 7. Decentralization as the Way Forward The
Business Blockchain is an invitation for technologists to better
understand the business potential of the blockchain, and for
business minded people to grasp the many facets of blockchain
technology. This book teaches you how to think about the
blockchain.
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