Let a professor who used to be a financial executive and CFO
introduce you to today's most important financial management topics
within the pages of PRACTICAL FINANCIAL MANAGEMENT, Eighth Edition.
Author William R. Lasher uses his experience as a CFO to give you
an insider's look into the issues and challenges facing financial
managers every day. From hidden agendas to decision maker biases
and their effect on the analyses of financial proposals, you will
see principles in action in this dynamic text. You will examine the
latest developments, like activist investors who put pressure on
companies to change their ways and behavioral finance which uses
psychological ideas to explain financial markets. Dr. Lasher keeps
the presentation as relevant and practical as it is engaging with a
thorough approach that's ideal for today's business students. He
has made the necessary mathematics simple and easy to follow and
included lots of worked out examples to show you how to do homework
problems. Develop the first-hand understanding of financial
management you'll need for your future success with PRACTICAL
FINANCIAL MANAGEMENT, Eighth Edition.
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