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The Artist-Enterprise in the Digital Age (Hardcover, 1st ed. 2017)
Loot Price: R3,328
Discovery Miles 33 280
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The Artist-Enterprise in the Digital Age (Hardcover, 1st ed. 2017)
Series: Creativity, Heritage and the City, 1
Expected to ship within 12 - 17 working days
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This book is a monograph of cultural economics of a new concept,
artist-enterprises. It explores various dimensions that artists
embody, i.e., aesthetic, critical, messianic, and economic ones,
and screens the multiple challenges faced by the artist-enterprises
in terms of pricing, funding, and networking in the Digital Age. It
shows how these artist-enterprises are at the core of the
contemporary creative industries. Even when they are on their own,
artists have to demonstrate or manage a variety of skills, sign
contracts both in the early and later stages of their activities,
and also maintain relationships and networks that enable them to
attain their artistic and economic goals. They are no longer simply
entrepreneurs managing their own skills but are the enterprises
themselves. The artist-enterprises thus find themselves at the
confluence of two dynamics of production-artistic and economic:
artistic because they invent new expressions and meanings; and
economic because these expressions must be supported by monetary
values on the market. The artistic dynamic is part of a long
process of artistic enhancement and only an artist can say whether
it has reached the point of presentation or equilibrium. The
economic dynamic is dependent on the constant endorsement of
artists' works by the market to ensure their survival as
artist-enterprises. The tension created by this disparity is
further aggravated by another tension: the need to overcome a
number of risks so that artist-enterprises can progress. This book
will be of special interest to artists, managers, students,
professionals, and researchers in the fields of the arts,
creativity, economics, and development. The author is Emeritus
Professor at the University Paris I Pantheon-Sorbonne.
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