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Mega-Events and Mega-Ambitions: South Korea's Rise and the Strategic Use of the Big Four Events (Paperback, 1st ed. 2017) Loot Price: R1,143
Discovery Miles 11 430
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Mega-Events and Mega-Ambitions: South Korea's Rise and the Strategic Use of the Big Four Events (Paperback, 1st ed. 2017):...

Mega-Events and Mega-Ambitions: South Korea's Rise and the Strategic Use of the Big Four Events (Paperback, 1st ed. 2017)

Yu-Min Joo, Yooil Bae, Eva Kassens-Noor

Series: Mega Event Planning

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Loot Price R1,143 Discovery Miles 11 430 | Repayment Terms: R105 pm x 12*

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This book provides a holistic analysis of South Korea's strategic use of mega-events in its modern development. It examines the Summer Olympics (1988), the World Expo (1993), the FIFA World Cup (2002), and the Winter Olympics (2018) over the past 30 years of the country's rapid growth, and across varying stages of economic and political development. It explains how mega-events helped to secure South Korea's position on the international stage, boost nationalism, propel economic growth in export-oriented national companies, and build cities that accommodate - as well as represent - South Korea's progress. It thereby highlights the broader implications for today's global phenomenon of increasing reliance on mega-events as a catalyst for development, while the criticism that mega-events do more harm than good proliferates. The book is ideal for academics, policymakers, and those with an interest in mega-events and their role in the development of non-western countries.

General

Imprint: Palgrave Pivot
Country of origin: United Kingdom
Series: Mega Event Planning
Release date: June 2017
First published: 2017
Authors: Yu-Min Joo • Yooil Bae • Eva Kassens-Noor
Dimensions: 235 x 155mm (L x W)
Format: Paperback
Pages: 132
Edition: 1st ed. 2017
ISBN-13: 978-1-349-70871-0
Categories: Books > Reference & Interdisciplinary > Interdisciplinary studies > Cultural studies > General
Books > Social sciences > Sociology, social studies > Social institutions > Leisure
Books > Business & Economics > Industry & industrial studies > Service industries > General
Books > Earth & environment > Geography > Human geography > General
Books > Earth & environment > Regional & area planning > Urban & municipal planning > General
LSN: 1-349-70871-2
Barcode: 9781349708710

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