The collection and treatment of traces which reveal who we are and
what we do naturally piques our interest when it pertains to
others, and anxiety when it concerns ourselves. Do we truly know
what a trace is? And if knowledge is power, how vulnerable are we
in the public sphere? The demonstrability of a trace hides the
complexity of the process that allows it to be produced,
interpreted and used. This book proposes a reasoned approach to the
analysis of the trace as an object and as a sign. By following such
an approach, the reader will understand how the media participates
in the creation and deployment of traces, and the issues raised by
what can be traced on social media. The Trace Factory offers a
historical perspective, returning to the founding theories of
collecting and producing traces linked to knowledge and power in
society. Observing technology and information through the prism of
these theories, a large number of devices and their uses are
evaluated. This book offers itself as a tool of thought and work
for researchers, professionals and social actors of all kinds who
are confronted with the existence, treatment and interpretation of
the traces of society and culture.
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