StartUp is a completely new course for adults and young adults who want to make their way in theworld and need English to do it. StartUp makes learning easy and relevant, focusing on meaningfullanguage that builds student confidence in using English, both in and out of class. Teachers aresupported in numerous ways, minimizing preparation time and providing a flexibility that allowsfor personalized teaching and focus on the skills that are important for their classes.

For Services Management/Marketing or Marketing courses, particularly for undergraduate and graduate programs in Hospitality Management, Tourism Management, Leisure Management and Retail Management. This book addresses the hospitality industry from a services management perspective, offering the reader a series of management concepts - operations, marketing and human resources - all of which are capable of being effectively incorporated into all hospitality operations. The book's focus is on the ever-increasing demand of customers for service quality, as well as the other challenges facing hospitality establishments today - including intense competition, globalization, and technological innovation. This book stresses the point that in all services, including hospitality services, the human element (both employees and customers) is absolutely crucial - in selling services, hospitality enterprises are 'selling' personal relationships. Hospitality providers of all types will benefit from adopting the management philosophies and practices in this book - ones that have proven so effective in other service sectors.

StartUp is a completely new course for adults and young adults who want to make their way in theworld and need English to do it. StartUp makes learning easy and relevant, focusing on meaningfullanguage that builds student confidence in using English, both in and out of class. Teachers aresupported in numerous ways, minimizing preparation time and providing a flexibility that allowsfor personalized teaching and focus on the skills that are important for their classes.

Roadmap is an eight-level general English course for adults that is practical and communicative, and gets students talking. Each lesson has clear language objectives built on the Global Scale of English, with carefully scaffolded pathways for students to achieve them. The unique twin-track approach enables you to personalize your learners' journeys and teach the language and skills you know they need to progress. So, while every class covers the essential language and speaking skills in the fast track route, the extended route provides additional training in reading, writing and listening. Comprehensive teacher support makes Roadmap lessons easy to organize and fun to teach, however much time you have to prepare. The Student's Book comes with an Interactive eBook. Audio and video is available online and in the Pearson Practice English app, which also provides extra practice. The Student's Book covers ten units, with main input lessons and specific listening, reading and writing lessons. An English in Action lesson covers key functional language with video clips and worksheets. A Check and Reflect lesson at the end of each unit helps show learners how their confidence and mastery of the spoken language has improved. Further vocabulary and grammar development and practice are provided at the end of the book. The interactive eBook is a digital version of the Student's Book, with audio and video at the point of use, enabling students to complete activities wherever they are.

StartUp is the new general English course for adults and young adults who want to make their way in the world and need English to do it. This innovative eight-level, multi-skills course is a complete language program. It motivates 21st century learners with relevant and media-rich content, and provides teachers with robust support to make teaching personalisable and easy. StartUp is a flexible blended course that includes the Pearson Practice English App that takes learners from the page to mobile learning anywhere, anytime. It brings the world into the classroom and takes the classroom into the world, putting learners at its centre.

StartUp is the new general English course for adults and young adults who want to make their way in the world and need English to do it. This innovative eight-level, multi-skills course is a complete language program. It motivates 21st century learners with relevant and media-rich content, and provides teachers with robust support to make teaching personalisable and easy. StartUp is a flexible blended course that includes the Pearson Practice English App that takes learners from the page to mobile learning anywhere, anytime. It brings the world into the classroom and takes the classroom into the world, putting learners at its centre.

Roadmap is an eight-level general English course for adults that is practical and communicative, and gets students talking. Each lesson has clear language objectives built on the Global Scale of English, with carefully scaffolded pathways for students to achieve them. The unique twin-track approach enables you to personalize your learners' journeys and teach the language and skills you know they need to progress. So, while every class covers the essential language and speaking skills in the fast track route, the extended route provides additional training in reading, writing and listening. Comprehensive teacher support makes Roadmap lessons easy to organize and fun to teach, however much time you have to prepare. The Student's Book comes with an Interactive eBook. Audio and video is available online and in the Pearson Practice English app, which also provides extra practice. The Student's Book covers ten units, with main input lessons and specific listening, reading and writing lessons. An English in Action lesson covers key functional language with video clips and worksheets. A Check and Reflect lesson at the end of each unit helps show learners how their confidence and mastery of the spoken language has improved. Further vocabulary and grammar development and practice are provided at the end of the book. The interactive eBook is a digital version of the Student's Book, with audio and video at the point of use, enabling students to complete activities wherever they are.

StartUp is the new general English course for adults and young adults who want to make their way in the world and need English to do it. This innovative eight-level, multi-skills course is a complete language program. It motivates 21st century learners with relevant and media-rich content, and provides teachers with robust support to make teaching personalisable and easy. StartUp is a flexible blended course that includes the Pearson Practice English App that takes learners from the page to mobile learning anywhere, anytime. It brings the world into the classroom and takes the classroom into the world, putting learners at its centre.