The deregulation, increasing regionalization, and keen competition that have characterized the banking industry in recent years have made this a challenging period for bank managers and directors alike. Today, more than ever, directors need a readable, comprehensive reference, not only for their day-to-day responsibilities, but also to guide them through the unprecedented changes that are transforming the financial services industry. The information and insights in "The Bank Director's Handbook" enable board members to take the active, responsible role that promotes a bank's success.

'It's an invaluable resource for financial advisors, consultants, stockbrokers, and insurance agents alike."-- Keith Clark, DWC ConsultantsFinancial professionals often cringe at the thought of being in the business of 'selling." But selling is a key aspect of any financial professional's routine. Whether you're an advisor persuading a prospective client to hire you, a broker touting stocks, or an agent nudging a client toward an insurance policy or annuity - you're selling: The concept, the ideas -even yourself Your 'product" is elusive - or intangible - making the challenges you face 'selling" even more complex.Now, turn to a cherished industry classic - The NEW Art of Selling Intangibles - for a full program of sales techniques specifically designed for financial professionals in their quest to: find clients, close clients, retain clients - and convince clients to make the right financial choices.This groundbreaking book was the first to integrate investment strategies with selling strategies exclusively targeted to financial professionals. Now - it's thoroughly updated, revised, and reworked to meet the needs of today's time-pressed professionals. Expanding on key issues, while weaving in new areas of concern - Korn presents a comprehensive program for winning.Learn to master every method needed to perfect your 'selling" skills - even if selling does not come naturally to you. You'll find.- 4 ways to get past 'No"- 11 top resources for finding prospects- 3 magic words to increase your sales power & income - instantly- Selling phrases - for everything from stocks, index funds & annuities to 529 plans- Closing techniques - and scripts - for every situation- How to heat up 'ColdCalls" and warm up prospects.Plus - methods for developing proper asset allocation strategies - and convincing clients to embrace them. Yes, there still is an 'art" to selling intangibles. Now - master the art yourself - with the proven methods featured in this new work.

Compact new guide walks you - or your clients - through the maze of issues to consider when making long-term care choices. Focuses on the most common, crucial factors for determining long-term care needs, including: - Funding Long term care - Long-term care for a young or disabled person - How to qualify for government care programs - Evaluating long-term care settings and facilities - Ins & outs of long-term care insurance policies: What do they cover? What don't they?? Are they affordable?? When clients think these issues through now, difficult choices will be easier down the road.Most people embrace life with a positive outlook on longevity and goodhealth, rarely considering the alternative. But most of us - young or old, single or married with children - will need to contemplate long-term care decisions for ourselves or a loved one eventually. These decisions can be emotionally and financially draining if advance preparations have not been made.Now, a compact new guide walks you through the maze of issues you need to consider when making long-term care choices. In his simple, straightforward style financial planning expert Don Korn focuses on the most common and crucial factors for determining long-term care needs, including: o Funding long-term care - what options are available if financialresources are not?o Long-term care for a young or disabled person - do the same policies apply?o How to qualify for government care programs such as Medicaid -and is that the best route for the family or the heirs?o Evaluating long-term care settings and facilities - what to look for, and how to guarantee that choices are honored?