Reading Time is a high-contrast fold-out book that offers parents the opportunity to exercise their baby's body and brain while enjoying some special together time. Like Tummy Time (BookTrust's Book Start Pick for 2021), the book opens out and stands up in front of newborns during the all-important tummy time, a practice encouraged by healthcare professionals because it prevents flat spots on the back of a baby's head, and encourages them to use muscles needed for rolling, sitting and crawling. However, these early months are also when a baby's brain is developing faster than at any other time in their lives. Reading together is proven to accelerate language and literacy, giving children a head start in life. The book has bold black-and-white images with splashes of colour for a baby's developing vision. The images are some of the first words children learn to say, such as cat, car, book and teddy, so it serves as a first words book, but it also has a soothing, rhythmical nursery rhyme based on "I see the moon, the moon sees me" which babies will love to hear their loved ones read. And there is mirror at the end to personalise the shared reading experience - "I see Mummy/Daddy/Grandpa" - as they look in the mirror together. So go on. Read to your newborn. It's good for them! 0 to 9 months, printed on FSC board

One big tractor, shiny and new. One small tractor, rusty and blue... TRACTOR TRACTOR is the second book in a series of lift-the-flap books about the humorous goings-on at Funny Farm. Each book has an early-learning aspect and TRACTOR TRACTOR is all about opposites. It has sliders too, so children can make the tractors move forward and back, fast and slow. It's harvest time and Red arrives shiny, fast and strong. Blue is an old faithful - small and rusty but wise and calm. So when Red decides to race home after a hard day's harvesting, Blue lets him go, only to find Red in a ditch, no longer shiny and clean but the dirtiest - and smelliest! - tractor he's ever seen. A warm-hearted story that shows, despite being opposites, young and old can make a great team, and be the very best of friends. The Funny Farm series is beautifully produced with matt laminated and embossed covers and sturdy board pages. It also includes Cluck, Cluck, Duck, a counting lift-the-flap book.

Say "hello" to this colourful first word book with bumpy pages, flaps, finger trails and tabs for easy page-turning. By seeing and feeling the images, and then hearing someone say the words, young children are using three senses to learn language and make an association between picture and word. BABY SAYS has tabs and flaps to develop gross motor skills, and bumpy finger trails for fine motor skills. Each double page has a theme based on familiar things - animals, family, park, mealtime and on the road - and a gentle rhyming text leads you through the book. This internationally successful Baby Sensory series is bright, bold and built for babies, with strong embedded materials and thick board pages that will endure lots of enthusiastic handling. Other titles in the series are BABY LOOK, a sensory playbook with sliders, holes, textures and lots to learn, and BABY LOVE, a touch-and-feel bedtime book with fur, glitter, felt, a mini book, and a soft blanket. Printed on FSC board from sustainable forests. Perfect for children 1 to 3 years.

A counting lift-the-flap farm board book with pop-up chicks, part of the FUNNY FARM series. Did you know that farmers sometimes put duck eggs under broody hens to hatch them? The duckling and hen fall in love and it's as natural as natural can be... until the duckling starts swimming! Cluck Cluck Duck is a beautifully produced, sturdy lift-the-flap board book, the first in the series about the humorous goings-on at Funny Farm. Each book has an early-learning concept underlying the story and Cluck Cluck Duck introduces early maths skills. There is a page of pop-up chicks for the children to count - four little eggs, four little chicks...plus one! An uplifting, warm-hearted story of acceptance and family love. The Funny Farm series is beautifully produced with matt laminated and embossed covers and sturdy board pages. It also includes Tractor Tractor, a book about opposites starring an old and new tractor who form the very best of friendships.

BABY LOOK! is a novelty board book that aims to grab a baby's attention and keep it. It introduces first words and concepts in a fun and engaging way, inviting babies to touch the book, spin the wheel, move the sliders, say the words, pull funny faces in the mirror, or imitate animals. Every page-turn reveals something new to learn, from colours to counting, animals to actions, emotions to parts of the body. It's a baby book to grow up with through each developmental phase, making it an enjoyable and long-lasting gift for children from 8 months to 3 years old. This internationally successful Baby Sensory series is bright, bold and built for babies, with strong embedded materials and thick board pages that will endure lots of enthusiastic handling. Other titles in the series are BABY LOVE, a touch-and-feel bedtime book, and BABY SAYS, a touch-and-say book with bumpy pages, finger trails, flaps and tabs. Printed on FSC paper from sustainable forests.