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Electronic Retailing (German, Paperback, 2004 ed.): Maria Madlberger Electronic Retailing (German, Paperback, 2004 ed.)
Maria Madlberger
R1,911 Discovery Miles 19 110 Ships in 10 - 15 working days

Maria Madlberger verbindet die Disziplinen Marketing und Wirtschaftsinformatik und untersucht das Wesen von E-Commerce, E-tailing und Multichannel-Retailing.

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