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Performing on TV commercials is bread and butter for actors. It not
only helps them pay the rent while striving for recognition,
frequently it enables them to break into film, television and
theater. Plus, acting in commercials can be a rewarding and
lucrative career in itself. This comprehensive workbook provides
step-by-step training, along with commercial copy and other
materials available on the publisher's website. Acting in On-Camera
Commercials covers every aspect of the field of performing inTV
commercials. It is a reference book that will serve the actor
throughout all the years of his or her career. PRAISE FOR THE
PREVIOUS EDITION "The book is filled with useful information
obviously mined from years of experience and success in the field
by the authors. The exercises, demonstration copy and practical
advice mesh easily with the assignments in my syllabus. This is an
excellent resource that will help my students understand the
requisite professional standards and develop the many skills
necessary to compete in this complex business." Stephen Neal,
Instructor, Department of Theatre, Florida International University
"I have just completed teaching a very successful course on Acting
in Commercials, thanks to Ruthe Geier-Price and Michael Geier's
innovative course, as presented in their new book, Acting in
On-Camera Commercials. The students loved the very practical
presentation of the material, the clever copy provided, and the
visuals, as available in the photo illustrations. The reviews
presented at the ends of the chapters left no question as to the
importance of the salient points. To make his or her mistakes in a
non-threatening environment, he or she avoids much of the trial by
fire when they enter the actual audition experience." Barbara
Lowery, Professor, Performing Arts Department, Miami-Dade College
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