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This case study research was carried out for a leading Recruitment
firm in India, to lay down a road-map, as part of its repositioning
strategy to be a "Recruitment Firm of Choice". The repositioning
strategy helped drive deeper relationships with clients, providing
avenues to unlock greater stakeholder value for years to come. It
is hoped the target audience specifically in the recruitment
consulting and the professional services space would find in this
study a valuable guide-map to cultivate long term competitive
advantage by adopting a strategy of differentiation woven around
their customer' needs and aspirations.
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Nadine Gordimer
Paperback
 (2)
R391
R362
Discovery Miles 3 620
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