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Showing 1 - 25 of 34 matches in Books
AI has huge potential to improve our productivity and innovation at work. Taming the Machine uncovers how you can tap into AI's full potential, uncovering the mechanisms and ethics behind this technology. This book investigates how AI can become your personal assistant, a creative spark, an editor and a research tool all at once. It explores the untapped potential of AI tools and platforms that will allow you to dramatically improve your work performance and productivity. Written by a world-class AI expert and ethicist, the book also outlines the mechanisms and future potential of AI. Drawing upon interviews with global experts, it delves into the ethical questions and uncovers how AI technologies can develop without negatively impacting our culture and society. Step into the future and supercharge your working life by Taming the Machine.
When it comes to cyber attacks, everyone's a potential victim. But you don't have to be helpless against these threats. Hacked offers the knowledge and strategies you need to protect yourself and your business. In this book, cybersecurity expert Jessica Barker uncovers how hackers are weaponizing cutting-edge tactics and technologies to target individuals and organizations, before showing how you can safeguard yourself against any potential attacks and how to react if you do become a target. Featuring expert commentary from world-leading cybersecurity experts and ethical hackers, this book uncovers the fascinating stories of the most insidious and notorious cyber attacks, including how the Mirai malware almost took down the internet and how a supply chain attack infiltrated the US government and other global institutions. From social engineering and data theft to ransomware and Distributed Denial-of-Service (DDoS) attacks, there are numerous strategies that hackers use to target our finances and data. Uncover their secrets and learn how to safeguard your data with Hacked.
To counteract a cyber attacker, you need to learn to think like one. This book explores the psychology of cyber warfare and how organizations can thwart cyber attackers. Understand the Cyber Attacker Mindset examines the various types of cyber attackers out there and explores their motivations, including financial gain, revenge and the desire for power and control. It examines the methods used, such as social engineering and manipulation, and discusses the challenges faced by law enforcement in tracking and apprehending them. It provides a comprehensive look at the inner workings of the cyber attacker mind in the digital age and concludes with a set of strategies that organizations can deploy to counteract them, including tactics on training people to identify and resist manipulation. Written by a renowned cybersecurity leader, the book draws on interviews with top experts in the field in both public and private sectors to share rich insights and a wide range of case studies profiling notable cyber crime incidents. With continual technological advancements in cybersecurity, the cyber crime industry is increasingly falling back to social engineering and preying on people's vulnerabilities. The human side of cybersecurity has never been so important.
Organizations often start their data journey by either procuring the technology or hiring the people. However, without an effective data-driven culture in place, they can struggle to derive value from their investments. The Practical Guide to Building Data Culture explores how data leaders can develop and nurture a data-driven culture tailored to their organization's needs. It outlines the types of data leadership and teams needed and the key building blocks for success, such as team recruitment, building and training, leadership, process, behaviourial change management, developing, sustaining and measuring a data culture, company values and everyday decision making. It also explores the nuances of how different types of data cultures work with different types of companies, what to avoid and the differences between building a data culture from scratch and changing an existing data culture from within. With this hands-on guide, senior data leader Shorful Islam takes readers through how to successfully establish or change a data culture, sharing his expertise in behaviorial change psychology and two decades of experience in fostering data culture in organizations. Supported throughout by real-world examples and cases, this will be an essential read for all data leaders and anyone involved in developing a data-driven organizational culture.
Covering theory and practice, Reward Management is an ideal textbook for postgraduate HR students, particularly those taking the CIPD Advanced level module in Strategic Reward Management Now in its fifth edition, Reward Management covers everything postgraduate HR students need to know about the topic to excel in their studies and start their careers as people professionals. It covers reward management systems, frameworks and strategies through to pay setting, pensions, benefits and non-financial reward. There is also coverage of the legal and employment relations context of reward management as well as discussion of international reward management. This new edition now includes brand new content on deferred reward, executive reward, the impact of social transformation and the wider economy on reward as well as changes to reward post the Covid-19 pandemic. The content has been fully updated throughout and now includes new discussion of sustainability and equality, diversity and inclusion and how they apply to reward management. This book is supported by examples, case studies and a range of pedagogical features such as learning objectives, self-test assessment exercises, key learning points and explore further boxes. Online resources include a lecturer manual and PowerPoint slides for every chapter.
Transform your advertising practice by learning to harness the power of the industry to tackle the climate crisis. This is the book every advertising professional needs to lead the way to a sustainable future. Net Zero Advertising is designed to equip advertising and marketing services professionals with the tools and expertise they need to make their daily practices more sustainable whilst improving productivity and saving money. Covering every aspect of advertising, from how ads are made and the way they are distributed to the product, service and behaviour each ad promotes, this book lays out a way forward for the industry that will overcome the current problems faced. From the Director of Communications for the Advertising Association and Ad Net Zero Matt Bourn, this must-read guide sets out a clear 5-point action plan for the advertising industry and includes case studies and interviews with industry leaders including Cannes Lions, Havas, WPP and Mediacom. Learn from top examples of best practice in the industry and how to avoid greenwashing in this unmissable and practical manifesto for the future of advertising.
The only way to achieve successful business change is by engaging employees and making the transformation people-centric. This book explains how to achieve this. Written by a leading voice in the change management industry who has both academic and practitioner experience, People-Centric Organizational Change is practical guide for change professionals and postgraduate students. It covers everything from what people-centric change is and why it's essential to engage people with the change through to the importance of the communication of change and how to do this effectively with a distributed workforce in a hybrid working environment. Using evidence-based research, this book fully explores the human dynamic of change, explains how to promote collaboration between colleagues and shows how to involve line managers in the change process. There is also advice on how to encourage staff to see change as an opportunity rather than a threat. People-Centric Organizational Change also includes discussion of the impact of change on employee wellbeing as well as the relationship between Equality, Diversity and Inclusion (EDI) and change. There is also advice on how to build people-centric initiatives into an overall change strategy. It is full of country agnostic tools and tips that can be used across cultures as well as frameworks and skills that can be applied in public, private and third sector settings. Global case studies and examples throughout help to put the content into context and show how a people-first approach to change works in practice. Online resources include PowerPoint slides for each chapter.
Disruption isn't going away. Rather than see it as an obstacle to overcome, integrate it into your strategy planning, tap into your high-growth potential and outperform your competitors. Blow the cobwebs off traditional strategy planning with strategy expert Rebecca Homkes as she divulges the one competitive advantage that will deliver lasting business resilience. Strategy is about making choices, you can either choose to fear industry disruption and volatility, or allow Survive, Reset, Thrive to show you how to embrace them and equip you with the tools you need to weave them into everything you and your executive team do when it comes to business planning. With an agile system of stabilization when the going gets tough, to robust situational assessment and planning exercises, learn how your company can discern the way forward and enter hyper growth via land grab, optimization or prioritization strategies. This method has been used with executive teams at leading global companies and the author gives you exclusive access to these international case studies and examples to support your understanding of the framework. With Survive, Reset, Thrive, you too can ride the waves of market volatility and industry disruption to enter a sustainable high-growth strategy. Don't aim for your business to just survive; set it up to thrive.
How can you manage the complex threats that can cause financial, operational and reputational damage to the business? This practical guide shows how to implement a successful cyber security programme. The second edition of Cyber Risk Management covers the latest developments in cyber security for those responsible for managing threat events, vulnerabilities and controls. These include the impact of Web3 and the metaverse on cyber security, supply-chain security in the gig economy and exploration of the global, macroeconomic conditions that affect strategies. It explains how COVID-19 and remote working changed the cybersecurity landscape and features new interviews and case studies from organizations including Volvo. Cyber Risk Management presents a data-centric approach to cyber risk management based on business impact assessments, data classification, data flow modelling and assessing return on investment. It covers pressing developments in artificial intelligence, machine learning, big data and cloud mobility, and includes advice on dealing with malware, data leakage, insider threat and Denial-of-Service. With analysis on the innate human factors affecting cyber risk and awareness and the importance of communicating security effectively, this book is essential reading for all risk and cybersecurity professionals.
We are all striving towards a fulfilling and rewarding career and work-life. Discover the psychological insights that will unlock your talent, build your confidence and allow you to develop a versatile mindset. You deserve a career that allows you to harness your skills, build your network and lead a rewarding and satisfying life. In Reinvent Yourself, Susan Khan offers original psychological insights and strategies that will show you how to focus your efforts, build your network and navigate any challenge in your work life. Drawing upon both psychological research and first-hand stories from a diverse range of experts, businesspeople and academics, this book is a call-to-action for you to overcome any doubts and pursue a rewarding and freeing career path. Build your influence and unlock your talents through the illuminating insights, strategies and stories from Reinvent Yourself.
Are talent acquisition technologies really making a difference? Which capabilities should I care about and how do I use them? Are recruitment analytics necessary? Talent Acquisition Technologies answers all these questions and more. Written for recruiters and Talent Acquisition (TA) specialists, this book outlines which technologies and digital capabilities are available and explains how to use them as well as how to assess what impact they can have on your organization's recruitment activities. It includes coverage of artificial intelligence (AI), algorithms, automation and machine learning and also has broader discussion of the talent supply chain and talent intelligence. This book also explores technology for sourcing, employer branding and job adverts as well as digital pre-selection, video interviewing and virtual apprenticeships. The final part of the book is dedicated to analytics and explains what to measure and why, the difference between predictive and prescriptive analytics in recruitment and showcases what a data-driven approach to recruitment can help you to achieve. Throughout the book there is essential discussion of the ethics of using technologies and analytics in recruitment as well as a focus on the skills needed to be a future-proof recruiter. Each chapter includes an example scenario to put the capability in context as well as case studies from organizations in the US, UK, Europe and the Middle East. Talent Acquisition Technologies is ideal reading for all recruiters and talent acquisition professionals who need to understand the digital possibilities in the industry.
What really makes for an exceptional employee experience? Delivering a great employee experience is crucial but how can organizations create an experience that enables their teams to unlock their potential and thrive? Employee Experience by Design is the practical guide drawing on positive psychology and design principles for HR and OD professionals, business leaders and all those needing to create an employee experience that takes you through the steps to empower people to perform at their best. This new edition sets out simple but practical steps that any team or organization can follow. Readers will understand how to use tools to measure employee experience (EX) and demonstrate return on investment, as well as understand how they are performing in EX. Learn to build a robust business case for employee experience, align EX activity with organizational strategy to demonstrate impact and design an exceptional experience for employees. This updated guide leads you through the approaches of EX design through a user-friendly framework covering all levels of EX, from company culture to people processes and shows how to implement them in the workplace. This book is packed with clear tips, tools and examples from organizations including ING, Expedia Group and ADEO. It is essential reading for anyone looking to develop a healthy, high-performing and harmonious environment where people can excel.
The Logistics and Supply Chain Toolkit provides practical tools and ideas to optimize the management of logistics and supply chain processes. The fourth edition is fully updated to feature the latest frameworks and topics, including robotics and blockchain in logistics and how to measure the return on investment for these technologies. It offers solutions and plans spanning across a variety of functions such as warehousing, logistics, supply chain management, inventory and outsourcing. General management, performance management and problem-solving tools are also included to provide a broader, transferable scope of tools for the reader. Each toolkit addresses key principles within its area of discipline, providing the reader with a precision approach to be used in complex and sensitive circumstances. The Logistics and Supply Chain Toolkit is an essential resource of practical tools and information for warehouse, inventory and transport managers and students to help them tackle the challenges of logistics and supply chain management. Online resources contain downloadable content, including supply chain audits and supply chain strategy decision charts.
Open Banking and Financial Inclusion enables readers to make informed decisions about open banking and how they can apply this to their own careers and ESG strategies. Open Banking creates opportunities to develop more innovative products, generate new revenue streams and increase customer satisfaction, and opens up access to financial services to those previously excluded and underbanked. Open Banking and Financial Inclusion reviews the opportunities, realities and limitations of open banking as it pertains to social inclusion, acknowledging the importance of impact and authenticity in ESG actions. It considers whether open banking is really working for the benefit of consumers by speaking to key people across the open banking, fintech and data sharing industry and also explores how banks and fintechs are measuring their social impact. Readers will gain insights from real people about their journey from financial exclusion to inclusion, and the part played by open banking. They will also access case studies offering an in-depth picture of how open banking has developed in both emerging and developed markets and where open banking has been successful in promoting financial inclusion. Open Banking and Financial Inclusion investigates the ultimate intention of open banking and its lead up to open finance.
Build and maintain resiliency with this practical guide to approaching risk head on and building an effective business continuity strategy. It is critical that every business has a strong continuity plan in the face of heightened global risk and large-scale disruption. Business Continuity Management offers a straightforward and practical guide to building effective contingency plans and maintaining a resilient organization. Including tips, tools and templates, this book is a crucial guide to approaching business-wide disruption. It includes practical solutions built from the author's personal experience managing hundreds of projects in a variety of business settings. This fully updated edition contains new case studies and guidance on the latest organizational challenges, including geopolitical risks, climate change, supply chain disruptions and how businesses can make effective decisions in a world of endless data. With key performance indicators, templates and checklists covering planning, response, reporting and assurance, this book is the essential resource for business continuity and resilience professionals.
The competition landscape of finance is changing fast and it has never been so important for the finance industry to truly understand their customers. Customer-Centric Innovation in Finance helps finance and fintech innovators understand customers' behavioural motivations to drive effective product development. Relying on quantitative data is not enough: numbers can be great at telling us what people are doing but they often fail to explain why people do what they do. And if a service doesn't exist yet, there is no data to tell us how people use it. Human insights, behavioural science and qualitative data add immense value to product development. Readers will learn to innovate smarter by getting a firm understanding of why customers like their solutions and how they adapt them to suit their needs. The book presents real-life examples throughout of how customers are changing their behaviour in response to a fast-evolving financial landscape and provides practical advice on how to transform such insights into innovation. It explores how to produce customer insights for services that don't exist yet, for instance Central Bank Digital Currencies (CBDCs). It also provides descriptions of hands-on tools to build new insights and apply them to innovation and of methodologies such as portable kits, personas, digital ethnography, observations and interviews.
Brands don't just reflect culture; they shape cultural norms and values. Move beyond performative inclusive marketing and start contributing to the cultural conversation. A brand can build a marketing strategy that resonates with audiences today and impacts society at large. Learn how to leverage advanced cultural insights using an approach grounded in understanding cultural values, social norms and critical perspectives that promote inclusivity. In this book, cultural analyst Anastasia Karklina Gabriel draws on cultural analysis, consumer research and semiotics to help readers embed cultural intelligence into every aspect of strategy. Cultural Intelligence for Marketers explains how to create a culturally incisive and inclusive marketing strategy using an evidence-based approach that builds on advanced insights into culture, representation, identity and social justice. The book offers an in-depth perspective on brand-specific cultural insights using a four-step approach to cultural intelligence. These consist of communication, culture, community and critical consciousness. The book dives into cultural branding, inclusive brand storytelling, cultural semiotics and the nuances of socially responsible, conscious marketing. Drawing on case studies from brands that are actively pursuing inclusive strategies like Microsoft, Unilever and P&G, Gabriel outlines the process of developing a culturally intelligent approach to strategy that will create lasting impact.
Obtain real-world knowledge of organizational behaviour to better understand people within organizations and make businesses operate more effectively. Fundamentals of Organizational Behaviour is a hands-on and streamlined textbook exploring an area that can at times seem challenging and abstract. It covers key areas including individual differences at work, motivation, leadership styles and conflict and negotiation, without assuming students' prior knowledge or working experience. It also explores cutting edge topics such as the implications of technology, including AI and remote working, on workplace behaviour. This new textbook examines power, status and political behaviours, organizational change and culture and organizational structure and design. It includes global case studies and examples throughout and is supported by a range of features including learning outcomes, key concepts and terminology boxes and reflective exercises to aid professional development. Fundamentals of Organizational Behaviour is an essential resource for masters level and upper-level undergraduate students on HRM and Management degrees, taking modules on Organizational Behaviour.
Businesses who take environmental, social and corporate governance (ESG) seriously can transform entire markets, industries and economies worldwide. Learn how to think critically about ESG to ensure your company remains profitable long term. ESG goes beyond decarbonization commitments, corporate goals, industry awards and the balance sheet. It cuts at the core of business. Managing this effort requires courage, imagination and careful analysis to supplement what is already working at a company and change what isn't. This change involves open communication surrounding environmental sustainability, people and processes. It requires that key decision makers think about ESG across and outside the business, including in daily business practices, communication with stakeholders, financial considerations, the integration of new technologies and products. The ESG Mindset guides business leaders, ESG specialists and CSR strategists through the nuanced and most thoughtful ways to focus on these core business issues. Equipping readers with an enhanced way to tackle complex business decisions, the book provides accessible perspectives and case studies from Fortune 500 companies that have implemented a meaningful approach to ESG. Readers will learn how to think about pressing ESG challenges in new ways and determine the best ways to future-proof a business.
The business world is in need of more powerful and insightful female leaders. Discover the strategies and inspiration you need to Take the Lead. Only 26% of leadership positions in business are occupied by women. This book explores how we can close this prevailing gender gap before offering practical strategies on how you can Take the Lead as a business leader. Combining academic rigour with corporate expertise, this book features first-hand research and interviews with global female leaders within organizations including Morgan Stanley, HSBC, Google and PwC to offer the strategies and insights that will propel you to success. From managing conflict and building confidence to growing your network and shaping your career, Take the Lead offers the strategies and inspiration you need to boost your leadership skills and establish yourself as a successful and influential changemaker.
Open Banking and Financial Inclusion enables readers to make informed decisions about open banking and how they can apply this to their own careers and ESG strategies. Open Banking creates opportunities to develop more innovative products, generate new revenue streams and increase customer satisfaction, and opens up access to financial services to those previously excluded and underbanked. Open Banking and Financial Inclusion reviews the opportunities, realities and limitations of open banking as it pertains to social inclusion, acknowledging the importance of impact and authenticity in ESG actions. It considers whether open banking is really working for the benefit of consumers by speaking to key people across the open banking, fintech and data sharing industry and also explores how banks and fintechs are measuring their social impact. Readers will gain insights from real people about their journey from financial exclusion to inclusion, and the part played by open banking. They will also access case studies offering an in-depth picture of how open banking has developed in both emerging and developed markets and where open banking has been successful in promoting financial inclusion. Open Banking and Financial Inclusion investigates the ultimate intention of open banking and its lead up to open finance.
The competition landscape of finance is changing fast and it has never been so important for the finance industry to truly understand their customers. Customer-Centric Innovation in Finance helps finance and fintech innovators understand customers' behavioural motivations to drive effective product development. Relying on quantitative data is not enough: numbers can be great at telling us what people are doing but they often fail to explain why people do what they do. And if a service doesn't exist yet, there is no data to tell us how people use it. Human insights, behavioural science and qualitative data add immense value to product development. Readers will learn to innovate smarter by getting a firm understanding of why customers like their solutions and how they adapt them to suit their needs. The book presents real-life examples throughout of how customers are changing their behaviour in response to a fast-evolving financial landscape and provides practical advice on how to transform such insights into innovation. It explores how to produce customer insights for services that don't exist yet, for instance Central Bank Digital Currencies (CBDCs). It also provides descriptions of hands-on tools to build new insights and apply them to innovation and of methodologies such as portable kits, personas, digital ethnography, observations and interviews.
When it comes to cyber attacks, everyone's a potential victim. But you don't have to be helpless against these threats. Hacked offers the knowledge and strategies you need to protect yourself and your business. In this book, cybersecurity expert Jessica Barker uncovers how hackers are weaponizing cutting-edge tactics and technologies to target individuals and organizations, before showing how you can safeguard yourself against any potential attacks and how to react if you do become a target. Featuring expert commentary from world-leading cybersecurity experts and ethical hackers, this book uncovers the fascinating stories of the most insidious and notorious cyber attacks, including how the Mirai malware almost took down the internet and how a supply chain attack infiltrated the US government and other global institutions. From social engineering and data theft to ransomware and Distributed Denial-of-Service (DDoS) attacks, there are numerous strategies that hackers use to target our finances and data. Uncover their secrets and learn how to safeguard your data with Hacked.
Businesses who take environmental, social and corporate governance (ESG) seriously can transform entire markets, industries and economies worldwide. Learn how to think critically about ESG to ensure your company remains profitable long term. ESG goes beyond decarbonization commitments, corporate goals, industry awards and the balance sheet. It cuts at the core of business. Managing this effort requires courage, imagination and careful analysis to supplement what is already working at a company and change what isn't. This change involves open communication surrounding environmental sustainability, people and processes. It requires that key decision makers think about ESG across and outside the business, including in daily business practices, communication with stakeholders, financial considerations, the integration of new technologies and products. The ESG Mindset guides business leaders, ESG specialists and CSR strategists through the nuanced and most thoughtful ways to focus on these core business issues. Equipping readers with an enhanced way to tackle complex business decisions, the book provides accessible perspectives and case studies from Fortune 500 companies that have implemented a meaningful approach to ESG. Readers will learn how to think about pressing ESG challenges in new ways and determine the best ways to future-proof a business.
Cryptocurrency. DeFi. Web3. Fintech. The Metaverse. The future of money is here. The world of money is rapidly changing, but what does it all really mean? Exploring key developments such as blockchain, DeFi and the metaverse, the book brings these technical topics to vivid life via narrative deep dives into selected founders and their companies. Spanning multiple geographies from London to Lagos, via Ahmedabad, Dubai, Hong Kong, Karachi and more, Future Money pulls together the story how money is changing in the internet era. Written in jargon-free language, this book clearly provides an understanding of new technologies, showcases the democratization of financial access and presents a vision of the digital future of money, finance and culture. Delivered by one of the world's leading analysts on fintech, web3 and innovations in finance, this is a must-read for anyone interested in understanding the developments, challenges and opportunities of fintech, crypto, web3 and beyond. |
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