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Books > Business & Economics

Showing 1 - 25 of 47 matches in Business & Economics

Manager's Guide to Social Media (Paperback, Ed): Scott Klososky Manager's Guide to Social Media (Paperback, Ed)
Scott Klososky
R325 R264 Discovery Miles 2 640 Save R61 (19%) Dispatched within 7 - 11 working days

JUMP START PRODUCTIVITY, PROFITABLILITY, AND BUSINESS GROWTH WITH SOCIAL MEDIA

Facebook, Twitter, and YouTube have changed everything. Some managers fear their employees will waste entire days using online social media. Smart managers, though, understand that social media is a powerful tool for engaging customers and growing their business.

"Manager's Guide to Social Media" is a primer on the biggest thing in business since the Internet itself, helping you successfully implement social media technologies in the workplace. Learn how to: Manage your company's online reputation Set internal policies on the proper use of social media Build "rivers" of information to outsmart the competition Implement social tools internally to support virtual teams Forecast the next trends in social media

Briefcase Books, written specifically for today's busy manager, feature eye-catching icons, checklists, and sidebars to guide managers step-by-step through everyday workplace situations. Look for these innovative design features to help you navigate through each page: Key Terms: Clear definitions of concepts and jargon Smart Managing: Tactics and strategies for managing social media in the workplace Tricks of the Trade: Insider tips for getting the most out of social media Mistake Proofing: Common pitfalls and how to avoid them Caution: Warning signs to keep an eye out for For Example: Stories and insights from the front lines of social media management Tools: Specific procedures, tactics, and hands-on techniques

Managers Guide to Marketing, Advertising, and Publicity (Paperback): Barry Callen Managers Guide to Marketing, Advertising, and Publicity (Paperback)
Barry Callen 1
R383 R308 Discovery Miles 3 080 Save R75 (20%) Dispatched within 7 - 11 working days

Proven strategies that make sure your marketing message stands out from the rest

The average American is exposed to as many as 5,000 marketing messages per day, so it's more important than ever to create the most effective marketing and advertising campaigns as possible.

"Manager's Guide to Marketing, Advertising, and Publicity" explains The 14 principles of marketing communications strategy Common marketing mistakes to avoid Techniques for creating powerful marketing messages The many choices for delivering your marketing message How to take full advantage of digital platforms

Today, you must come up with a bigger, better, brighter marketing campaign, or you're guaranteed to be lost in the noise. This primer is ideal for anyone looking to position his or her organization as a powerful competitor in the twenty-first century.

Briefcase Books, written specifically for today's busy manager, feature eye-catching icons, checklists, and sidebars to guide managers step-by-step through everyday workplace situations. Look for these innovative design features to help you navigate through each page: Clear definitions of key terms, concepts, and jargon Tactics and strategies for overseeing marketing initiatives Insider tips for getting the most out of marketing, advertising, and publicity Practical advice for creating effective campaigns Warning signs when preparing for and undertaking marketing initiatives Stories and insights from the experiences of others Specific marketing procedures, tactics, and hands-on techniques

Manager's Guide to Mentoring (Paperback, New): Curtis J Crawford Manager's Guide to Mentoring (Paperback, New)
Curtis J Crawford 1
R379 R304 Discovery Miles 3 040 Save R75 (20%) Dispatched within 7 - 11 working days

Create new solutions to old problems with the power of mentoring

Mentoring is an extraordinarily powerful way of getting top performance from every employee. It's one of the hottest management techniques used in business today, and every manager serious about developing talented employees and implementing change in his or her organization needs to master it. "Manager's Guide to Mentoring" is a detailed overview covering Types of mentors, from professional to corporate to informal Mentoring across traditional cultural and gender boundaries Developing a mentoring program within your organization

"Manager's Guide to Mentoring" provides all the skills for using one of today's most innovative management techniques to drive positive change in your company.

Briefcase Books, written specifically for today's busy manager, feature eye-catching icons, checklists, and sidebars to guide managers step-by-step through everyday workplace situations. Look for these innovative design features to help you navigate through each page: Clear definitions of key terms, concepts, and jargon Tactics and strategies for mentoring Insider tips for creating a mentoring program Practical advice for mentors Warning signs when preparing for and undertaking a mentoring initiative Stories and insights from the experiences of others Specific mentoring procedures, tactics, and hands-on techniques

Six SIGMA for Managers (Hardcover): Brue Six SIGMA for Managers (Hardcover)
Brue
R624 R483 Discovery Miles 4 830 Save R141 (23%) Dispatched within 7 - 11 working days
Negotiating Skills for Managers (Paperback): Steve Cohen Negotiating Skills for Managers (Paperback)
Steve Cohen
R343 R278 Discovery Miles 2 780 Save R65 (19%) Dispatched within 7 - 11 working days

Now translated into nine languages! This reader-friendly, icon-rich series is must reading for all managers at every level.



All managers, whether brand new to their positions or well established in the corporate hierarchy, can use a little brushing up now and then. The skills-based Briefcase Books series is filled with ideas and strategies to help managers become more capable, efficient, effective, and valuable to their corporations.



Virtually everything in business is negotiated, and the ability to negotiate strong agreements and understandings is among todays most valuable talents. Negotiating Skills for Managers explains how to establish a solid pre-negotiation foundation, subtly guide the negotiation, and consistently set and achieve satisfactory targets. From transferring ones existing strengths to the negotiating table to avoiding common negotiating errors, it reveals battle-proven steps for reaching personal and organizational objectives in every negotiation.

Managing Multiple Projects (Paperback, Ed): Michael Tobis, Irene Tobis Managing Multiple Projects (Paperback, Ed)
Michael Tobis, Irene Tobis
R361 R291 Discovery Miles 2 910 Save R70 (19%) Dispatched within 7 - 11 working days

THE BRIEFCASE BOOKS SERIES



Now translated into nine languages! This reader-friendly, icon-rich series is must reading for all managers at every level.



All managers, whether brand new to their positions or well established in the corporate hierarchy, can use a little brushing up now and then. The skills-based Briefcase Books series is filled with ideas and strategies to help managers become more capable, efficient, effective, and valuable to their corporations.



Todays workplace is often complex and unpredictable, yet most project management books address only the topic of managing individual projects and solving specific problems. Managing Multiple Projects presents a realistic method for developing the individual and group skills needed to cope with competing demands. It shows readers how to develop a reliable system for taking on multiple projects, work with others to allocate conflicting workloads, cope with the stress that comes from managing multiple projects, and more.

Leadership Skills for Managers (Paperback): Marlene Caroselli Leadership Skills for Managers (Paperback)
Marlene Caroselli
R340 R275 Discovery Miles 2 750 Save R65 (19%) Dispatched within 7 - 11 working days

Leadership Skills for Managers is an in-depth exploration of the abilities and qualities of a leader (as opposed to just a manager). Leadership attributes such as problem-solving, team-building, and communication are analyzed. Tools, techniques, and real-life examples help the reader develop a plan of action for transforming a vision of leadership into an implementable reality.

Manager's Guide to Mobile Learning (Paperback, Ed): Brenda J. Enders Manager's Guide to Mobile Learning (Paperback, Ed)
Brenda J. Enders
R308 R250 Discovery Miles 2 500 Save R58 (19%) Dispatched within 7 - 11 working days

The ultimate guide to spearheading a mobile learning program Covers everything from the basics to working with developers and gaining stakeholder support

"Manager's Guide to Mobile Learning" offers managers an overview of how to create, implement, and successfully use mobile learning platforms.

Written specifically for today's busy manager, Briefcase Books feature eye-catching icons, checklists, and sidebars to guide managers step by step through everyday workplace situations. Proven tactics for creating, implementing, and successfully using mobile learning platforms Clear definitions of key management terms and concepts Practical advice for minimizing the possibility of error Examples of successful management Specific planning procedures, tactics, and hands-on techniques

Brenda J. Enders is a consultant, trainer, public speaker, and author in the field of mobile learning. She is the President and Chief Learning Strategist of Enders Consulting, LLC, a St. Louis, Missouri based company.

Finance for Nonfinancial Managers, Second Edition (Briefcase Books Series) (Paperback, 2nd edition): Gene Siciliano Finance for Nonfinancial Managers, Second Edition (Briefcase Books Series) (Paperback, 2nd edition)
Gene Siciliano
R436 R271 Discovery Miles 2 710 Save R165 (38%) Dispatched within 7 - 12 working days

AN INTRODUCTION TO FINANCIAL REPORTS--WITH NEW TACTICSFOR BUDGETING AND PINPOINTING KEY FINANCIAL AREASFinancial decisions impact virtually every area of your company. As a manager, it's up to you to understand how and why. Finance for Nonfinancial Managers helps you understand the information in essential financial reportsand then shows you how to use that understanding to make informed, intelligent decisions. It provides a solid working knowledge of: Basic Financial Reports--All about balance sheets, income statements, cash flow statements, and moreCost Accounting--Methods to assess which products or services are most profitable to your firmOperational Planning and Budgeting--Ways to use financial knowledge to strengthen your company Briefcase Books, written specifically for today's busy manager, feature eye-catching icons, checklists, and sidebars to guide managers step-by-step through everyday workplace situations. Look for these innovative design features to help you navigate through each page:Key Terms: Clear defi nitions of key terms and conceptsSmart Managing: Tactics and strategies for managing changeTricks of the Trade: Tips for executing the tactics in the bookMistake Proofing: Practical advice for minimizing the possibility of errorCaution: Warning signs for when things are about to go wrongFor Example: Examples of successful change-management tacticsTools: Specific planning procedures, tactics, and hands-on techniques

Performance Management 2/E (Paperback, 2nd Revised edition): Robert Bacal Performance Management 2/E (Paperback, 2nd Revised edition)
Robert Bacal
R435 R311 Discovery Miles 3 110 Save R124 (29%) Dispatched within 7 - 12 working days

Proven strategies for maximizing employee commitment and performance

As a manager, you know that employee performance is your most important asset--but are you making smart, well-thought-out efforts to leverage it to its fullest?

"Manager's Guide to Performance Management" helps you get the most out of your people by focusing on performance planning (instead of appraising), creating a dialog (instead of issuing directives), and solving problems (instead of pointing blame). Learn how to: Work with employees to create goals that are beneficial to everyone Observe, gather data on, and document performance Conduct performance reviews in a cooperative, collaborative way Address thorny situations proactively and professionally Leverage the powerful but often misunderstood process of "progressive discipline"

Briefcase Books, written "specifically" for today's busy manager, feature eye-catching icons, checklists, and sidebars to guide managers step-by-step through everyday workplace situations. Look for these innovative design features to help you navigate through each page:

+ Clear definitions of key terms and concepts
+ Tactics and strategies for managing performance
+ Tips for executing the tactics in the book
+ Practical advice for minimizing the possibility of error
+ Warning signs for when things are about to go wrong
+ Examples of successful performance management
+ Specific planning procedures, tactics, and hands-on techniques

Conflict Resolution (Paperback, Ed): Daniel Dana Conflict Resolution (Paperback, Ed)
Daniel Dana
R324 R236 Discovery Miles 2 360 Save R88 (27%) Dispatched within 7 - 12 working days

Successful management depends on the ability to quickly and effectively manage conflicts. Conflict Resolution includes hands-on information for effectively communicating with employees, disciplining and even terminating employees, understanding and using organizational politics, and more.

Manager's Guide to Navigating Change (Paperback, Ed): Stephen Rock Manager's Guide to Navigating Change (Paperback, Ed)
Stephen Rock
R344 R278 Discovery Miles 2 780 Save R66 (19%) Dispatched within 7 - 11 working days

Lead your team through today's rapid changes

The only guarantee in business is change. All managers need to understand that they will either be buffeted by change or help shape it. Knowing how to do that is the real test of leadership in today's organizational environments.

"Manager's Guide to Navigating Change "provides methods for managing risks and ensuring the organization continues to move forward through turbulence created by both internal and external events.

Learn how to: Define what the future looks like and communicate your vision to your staff Make large-scale change sustainable by aligning your efforts and resources Align organizational and employee values, missions, and goals Leverage your resources to facilitate stakeholder buy-in Enact your plan and measure results as you go

Briefcase Books, written "specifically "for today's busy manager, feature eye-catching icons, checklists, and sidebars to guide managers step-by-step through everyday workplace situations. Look for these innovative design features to help you navigate through each page:

Key Terms: Clear definitions of key terms and concepts
Smart Managing: Tactics and strategies for managing change
Tricks of the Trade: Tips for executing the tactics in the book
Mistake Proofing: Practical advice for minimizing the possibility of error
Caution: Warning signs for when things are about to go wrong
For Example: Examples of successful change-management tactics
Tools: Specific planning procedures, tactics, and hands-on techniques

The Manager's Guide to Fostering Innovation and Creativity in Teams (Paperback, Ed): Charles Prather The Manager's Guide to Fostering Innovation and Creativity in Teams (Paperback, Ed)
Charles Prather 1
R377 R303 Discovery Miles 3 030 Save R74 (20%) Dispatched within 7 - 11 working days

Unleash your employees' hidden talent for innovation and creativity--the key to organizational success

For any organization competing today, nothing is more important than building teams of creative thinkers and problem solvers. With practical, simple-to-implement leadership techniques, "Manager's Guide to Fostering Innovation and Creativity in Teams" explains how you can Create an environment that gets people thinking creatively Align teams to work toward creative, original solutions Lead the charge toward a newly innovative organization Build a self-sustaining culture of innovation

Use "Manager's Guide to Fostering Innovation and Creativity in Teams" to generate better business ideas, create a more compelling workplace, and lead your company well into the twenty-first century.

Briefcase Books, written specifically for today's busy manager, feature eye-catching icons, checklists, and sidebars to guide managers step-by-step through everyday workplace situations. Look for these innovative design features to help you navigate through each page: Clear definitions of key terms, concepts, and jargon Tactics and strategies for driving innovation and creativity within teams and organizations Insider tips for getting the most innovative and creative thinking from your teams Practical advice for building creative teams Warning signs when creating teams focused on innovation and creativity Stories and insights from the experiences of others Specific creative-thinking procedures, tactics, and hands-on techniques

The Manager's Guide to Strategy (Paperback, Ed): Roger A. Formisano The Manager's Guide to Strategy (Paperback, Ed)
Roger A. Formisano
R328 R267 Discovery Miles 2 670 Save R61 (19%) Dispatched within 7 - 11 working days

Translated into 16 languages! The reader-friendly, icon-rich Briefcase Books series is must reading for all managers at every level.


All managers, whether brand new to their positions or well-established in the organizational hierarchy, can use a little brushing up now and then. The skills-based Briefcase Books series is filled with ideas and strategies to help managers become more capable, efficient, effective, and valuable to their organizations.



The best strategies--and the most capable managers--are those that effectively match an organizations capabilities with its customers needs. The Managers Guide to Strategy shows managers how to analyze a firms position in the marketplace, formulate and execute a profitable strategy, then evaluate and revise that strategy over time. It details techniques for making employees excited about and committed to a strategy, and explains how to use strategy to take advantage of opportunities as they arise--to the mutual benefit of both a company and its customers.


Communicating Effectively (Paperback, Ed): Lani Arredondo Communicating Effectively (Paperback, Ed)
Lani Arredondo
R359 R289 Discovery Miles 2 890 Save R70 (19%) Dispatched within 7 - 11 working days

Communicating Effectively shows busy managers how to combine proven techniques and strategies with the latest technologies for successful, results-directed interaction. Included are techniques for shaping positive perceptions, tips for giving instructions and corrective feedback, strategies for making your points in presentations and e-communications, and more.

Managing Teams (Paperback, Ed): Lawrence Holpp Managing Teams (Paperback, Ed)
Lawrence Holpp
R343 R278 Discovery Miles 2 780 Save R65 (19%) Dispatched within 7 - 11 working days

In industry after industry, workplace teams have proven their value in achieving both quality and productivity goals. But for teams to succeed, management must lay the groundwork. Managing Teams provides methods and checklists to determine if teams are right for your business; improvements you should expect--and not expect--from teams; and more. Interviews with HR professionals who have successfully instituted teams give you real stories from the front lines. Managing Teams will provide the support and confidence you need to initiate and manage workplace teams, evaluate the success of those teams, and get your employees working in a coordinated, disciplined manner.

Manager's Guide to Crisis Management (Paperback, Ed): Jonathan Bernstein Manager's Guide to Crisis Management (Paperback, Ed)
Jonathan Bernstein
R375 R281 Discovery Miles 2 810 Save R94 (25%) Dispatched within 8 - 13 working days

Lead your Organization through any business crisis--and emerge stronger than ever

"Manager's Guide to Crisis Management" provides the basic skills and knowledge you need to deal with the crises that inevitably occur in any business or organization.

Covering every aspect of the topic--from defining crisis management and policies to training for and responding to crises--it helps you fully grasp any situation that threatens business, careers, and even lives. Lead through any crisis smoothly and with minimal ramifications by mastering the most effective tactics, including: Planning for and training staff in crisis management Anticipating and preventing crises before they occur Managing the company's online reputation Addressing crises that affect multicultural stakeholders Creating effective crisis-related messaging Knowing when to bring in a specialist

About the Briefcase Books series:

Briefcase Books, written "specifically" for today's busy manager, feature eye-catching icons, checklists, and sidebars to guide managers step-by-step through everyday workplace situations. Look for these innovative design features to help you navigate through each page:

Key Terms: Clear definitions of key terms and concepts
Smart Managing: Tactics and strategies for managing crises
Tricks of the Trade: Tips for executing the tactics in the book
Mistake Proofing: Practical advice for minimizing the possibility of error
Caution: Warning signs for when things are about to go wrong
For Example: Examples of successful crisis management
Tools: Specific planning procedures, tactics, and hands-on techniques

Building A HIgh Morale Workplace (Paperback, Ed): Anne Bruce Building A HIgh Morale Workplace (Paperback, Ed)
Anne Bruce
R305 R248 Discovery Miles 2 480 Save R57 (19%) Dispatched within 7 - 11 working days

Now translated into 11 languages! This reader-friendly, icon-rich series is must reading for all managers at every level



All managers, whether brand new to their positions or well established in the corporate heirarchy, can use a little brushing up now and then. The skills-based Briefcase Books series is filled with ideas and strategies to help managers become more capable, efficient, effective, and valuable to their corporations.



A workplace environment should be upbeat and inspire superior employee commitment, morale, and performance. Building a High Morale Workplace provides dozens of techniques and examples for making any workplace a community, instead of a corporation. It shows managers how to help employees foster a genuine bond with an employer, turn around a negative workplace, create and sustain a positive attitude, and more.


The Gibraltar Briefcase - The Wise Weapons of Exceptional Executives (Paperback): Thejendra Sreenivas The Gibraltar Briefcase - The Wise Weapons of Exceptional Executives (Paperback)
Thejendra Sreenivas
R181 Discovery Miles 1 810 Dispatched within 7 - 11 working days
Design for Six Sigma (Paperback, 1): Greg Brue, Robert Launsby Design for Six Sigma (Paperback, 1)
Greg Brue, Robert Launsby
R347 R254 Discovery Miles 2 540 Save R93 (27%) Dispatched within 7 - 12 working days

THE BRIEFCASE BOOKS SERIEs



Now translated into 11 languages!



This reader-friendly, icon-rich series is must reading for all managers at every level



All managers, whether brand new to their positions or well established in the corporate hierarchy, can use a little brushing up now and then. The skills-based Briefcase Books series is filled with ideas and strategies to help managers become more capable, efficient, effective, and valuable to their corporations.



DESIGN FOR SIX SIGMA



Six Sigma has revolutionized the ways in which companies meet and beat todays stringent quality expectations. But achieving Six Sigma results first requires Six Sigma building blocks. Design for Six Sigma unveils a systematic methodology for enabling the design of products, services, and processes to meet Six Sigma quality levels.



Designed to be easily read and implemented, this concise Briefcase Book shows managers at all levels how to include Six Sigma at the earliest stages of virtually any manufacturing process. Here are DFSSs techniques for:



  • Optimizing the design process to achieve Six Sigma performance
  • Integrating Six Sigma from the outset of new product development
  • Self-examinations, explanatory sidebars, and chapter-ending checklists



Manager's Guide To Business Writing (Paperback, 2nd edition): Suzanne Sparks Fitzgerald Manager's Guide To Business Writing (Paperback, 2nd edition)
Suzanne Sparks Fitzgerald
R307 R231 Discovery Miles 2 310 Save R76 (25%) Dispatched within 8 - 13 working days

Write every business correspondence with speed, precision, and power

The number one prerequisite for effective management is effective communication--and writing is a critical part of it. Simply put, whether it's a quick e-mail or a 20-page report, your writing is a reflection of you--and people will make judgments accordingly.

"Manager's Guide to Business Writing," Second Edition, provides everything you need to give colleagues, customers, and other stakeholders the most information accurately and quickly. Learn how to express yourself as a serious professional by writing everything with clarity, quality, and decisiveness.

"Manager's Guide to Business Writing" teaches you how to: Know your audience and your purpose before you start writing Engage readers' curiosity from the first sentence Compose instructions that are easy to understand and follow Write effectively on social media platforms and blogs Master the foundations of effective writing--grammar, sentence structure, spelling, and style

Briefcase Books, written specifically for today's busy manager, feature eye-catching icons, checklists, and sidebars to guide managers step-by-step through everyday workplace situations. Look for these innovative features to help you navigate each page:

- Clear definitions of key terms and concepts
- Tactics and strategies for applying writing skills to management issues
- Tricks of the trade for crafting clear and effective documents
- Examples of successful business writing
- Cautions for when things can go wrong in composing memos, e-mails, and reports
- Practical advice for avoiding common errors
- Specific procedures for planning and executing your writing on the job

Recognizing and Rewarding Employees (Paperback, Ed): R. Brayton Bowen Recognizing and Rewarding Employees (Paperback, Ed)
R. Brayton Bowen
R329 R269 Discovery Miles 2 690 Save R60 (18%) Dispatched within 7 - 11 working days

Positive feedback and recognition are proven and valuable­­but too often overlooked­­management tools. Recognizing and Rewarding Employees gives managers the top-ten rewards most successful at motivating employees, tips for showing appreciation for work done well, ways to promote achievement through recognition, and more.

Budgeting for Managers (Paperback, Ed): Sid Kemp Budgeting for Managers (Paperback, Ed)
Sid Kemp
R321 R232 Discovery Miles 2 320 Save R89 (28%) Dispatched within 7 - 12 working days

Now translated into 11 languages! This reader-friendly, icon-rich series is must reading for all managers at every level



All managers, whether brand new to their positions or well established in the corporate heirarchy, can use a little brushing up now and then. The skills-based Briefcase Books series is filled with ideas and strategies to help managers become more capable, efficient, effective, and valuable to their corporations.



Managers in all types of organizations and environments must be able to prepare, or at least understand, a realistic and results-oriented budget. Budgeting for Managers­­rich in practical techniques and examples­­walks the reader through the entire budgeting process, from basic financial concepts and their use in creating a budget to methods for tracking actual spending.


Sales Techniques (Paperback, Ed): William T. Brooks Sales Techniques (Paperback, Ed)
William T. Brooks
R326 R238 Discovery Miles 2 380 Save R88 (27%) Dispatched within 7 - 12 working days

Sales Techniques is an insightful and practical compilation of proven techniques and modern tools, designed to help both neophyte and seasoned sales professionals work with customers and successfully close the deal.



From selling solutions instead of products to finding, communicating with, and even closing customers on the Internet, this latest addition to the popular Briefcase Books series will show salespeople how to organize their sales efforts, work successfully with todays more demanding customer base, efficiently and effectively close a sale, consistently follow up after the sale to encourage high-profit repeat business and referrals, and much more.





Project Management, Second Edition (Briefcase Books Series) (Paperback, 2nd edition): Gary R. Heerkens Project Management, Second Edition (Briefcase Books Series) (Paperback, 2nd edition)
Gary R. Heerkens
R390 R240 Discovery Miles 2 400 Save R150 (38%) Dispatched within 7 - 12 working days

ON TIME, ON BUDGET . . . MANAGE EVERY PROJECT LIKE A PRO

In today's environment of tight turnarounds and even tighter budgets, the effective project manager is often considered the most valuable member of a workplace team.

"Project Management," Second Edition, provides a step-by-step introduction to the tools and techniques necessary to successfully spearhead your next project. This new edition has everything that made the original so popular, plus it has been updated to reflect new principles and strategies in team building, planning, estimating costs, managing project interfaces, and more--providing you with the kind of business savvy today's project manager is expected to possess. Learn how to: Stay on top of all aspects of your project: process, interpersonal, and organizational Forge a spirit of cooperation--and achievement--among diverse team members Manage all the contingencies--foreseen and unforeseen--that come up in every project

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