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Books > Business & Economics > Economics
This book provides a novel approach to the understanding and
realization of the values of art. It argues that art has often been
instrumentalized for state-building, to promote social inclusion of
diversity, or for economic purposes such as growth or innovation.
To counteract that, the authors study the values that artists and
audiences seek to realize in the social practices around the arts.
They develop the concept of cultural civil society to analyze how
art is practiced and values are realized in creative circles and
co-creative communities of spectators, illustrated with
case-studies about hip-hop, Venetian art collectives, dance
festivals, science-fiction fandom, and a queer museum. The authors
provide a four-stage scheme that illustrates how values are
realized in a process of value orientation, imagination,
realization, and evaluation. The book relies on an
interdisciplinary approach rooted in economics and sociology of the
arts, with an appreciation for broader social theories. It
integrates these disciplines in a pragmatic approach based on the
work of John Dewey and more recent neo-pragmatist work to recover
the critical and constructive role that cultural civil society
plays in a plural and democratic society. The authors conclude with
a new perspective on cultural policy, centered around state
neutrality towards the arts and aimed at creating a legal and
social framework in which social practices around the arts can
flourish and co-exist peacefully.
Marx Matters is an examination of how Marx remains more relevant
than ever in dealing with contemporary crises. This volume explores
how technical dimensions of a Marxian analytic frame remains
relevant to our understanding of inequality, of exploitation and
oppression, and of financialization in the age of global
capitalism. Contributors track Marx in promoting emancipatory
practices in Latin America, tackle how Marx informs issues of race
and gender, explore current social movements and the populist turn,
and demonstrate how Marx can guide strategies to deal with the
existential environmental crises of the day. Marx matters because
Marx still provides the best analysis of capitalism as a system,
and his ideas still point to how society can organize for a better
world. Contributors are: Jose Bell Lara, Ashley J. Bohrer, Tom
Brass, Rose M. Brewer, William K. Carroll, Penelope Ciancanelli,
Raju J. Das, Ricardo A. Dello Buono, David Fasenfest, Ben Fine,
Lauren Langman, Alfredo Saad-Filho, Vishwas Satgar, and William K.
Tabb.
In this book, Michael Lebowitz deepens the arguments he made in his
award-winning, Beyond Capital. Karl Marx, in Capital, focused on
capital and the capitalist class that is its embodiment. It is the
endless accumulation of capital, its causes and consequences that
are central to Marx's analysis. In taking this approach, Marx
tended to obscure not only the centrality of capital's "immanent
drive" and "constant tendency" to divide the working class but also
the political economy of the working class ("social production
controlled by social foresight"). In Between Capitalism and
Community, Lebowitz demonstrates that capitalism contains within
itself elements of a different society, one of community. Whereas
Marx's intellectual construct of capitalism treats it as an organic
system that reproduces its premises of capital and wage-labor
(including a working class that looks upon the requirements of
capital "as self-evident natural laws"), Lebowitz argues that the
struggle of workers in common and activities based upon solidarity
point in the direction of the organic system of community, an
alternative system that produces its own premises, communality, and
recognition of the needs of others. If we are to escape the
ultimate barbarism portended by the existing crisis of the earth
system, the subordination of the system of capitalism by that of
community is essential. Since the interregnum in which capitalism
and community coexist is marked by the interpenetration and mutual
deformation of both sides within this whole, however, the path to
community cannot emerge spontaneously but requires a revolutionary
party that stresses the development of the capacities of people
through their protagonism.
Coronavirus caused a significant tourism crisis in Portugal in
2020. This book aims to analyze the situation and proposes
practical local solidarity and business models for information and
knowledge dissemination about/against the pandemic causes/impact.
It includes suggestions and rules to be used by social actors to
better cope with Covid-19. These suggestions may augment their
social solidarity, inclusive practices, citizenship education, and
lifelong learning opportunities, within a safe, resilient, and
sustainable city. Such recommendations may also inspire other
socioeconomic stakeholders, medium/small corporations, ONGs,
associations, and local communities to develop and diffuse such
instruments. The book aims to revitalize cultural tourism
industries and services during and after the Covid-19 pandemic by
helping create jobs in the areas of restoration, leisure, and
culture via enhancement of knowledge transfer among universities,
innovating industries, tourism agencies, museums, etc. This book is
ideal for researchers, teachers, students, and other social agents
within scientific communities, in connection with the
above-mentioned scientific purposes, applied to technological and
social needs.
With the rise of information and communication technologies in
today's world, many regions have begun to adapt into more
resource-efficient communities. Integrating technology into a
region's use of resources, also known as smart territories, is
becoming a trending topic of research. Understanding the
relationship between these innovative techniques and how they
impact social innovation is vital when analyzing the sustainable
growth of highly populated regions. The Handbook of Research on
Smart Territories and Entrepreneurial Ecosystems for Social
Innovation and Sustainable Growth is a pivotal reference source
that provides vital research on the global practices and
initiatives of smart territories as well as their impact on
sustainable development in different communities. While
highlighting topics such as waste management, social innovation,
and digital optimization, this publication is ideally designed for
civil engineers, urban planners, policymakers, economists,
administrators, social scientists, business executives,
researchers, educators, and students seeking current research on
the development of smart territories and entrepreneurship in
various environments.
Social media platforms are powerful tools that can help
organizations to gather user preferences and build profiles of
consumers. These sites add value to business activities, including
market research, co-creation, new product development, and brand
and customer management. Understanding and correctly incorporating
these tools into daily business operations is essential for
organizational success. Managing Social Media Practices in the
Digital Economy is an essential reference source that facilitates
an understanding of diverse social media tools and platforms and
their impact on society, business, and the economy and illustrates
how online communities can benefit the domains of marketing,
finance, and information technology. Featuring research on topics
such as mobile technology, service quality, and consumer
engagement, this book is ideally designed for managers, managing
directors, executives, marketers, industry professionals, social
media analysts, academicians, researchers, and students.
In 1914, the Ford Motor Company opened its Motion Picture
Laboratory, an in-house operation that produced motion pictures to
educate its workforce and promote its products. Just six years
later, Ford films had found their way into schools and newsreels,
travelogues, and even feature films in theaters across the country.
It is estimated that by 1961, the company's movies had captured an
audience of sixty-four million people. This study of Ford's
corporate film program traces its growth and rise in prominence in
corporate America. Drawing on nearly three hundred hours of
material produced between 1914 and 1954, Timothy Johnson chronicles
the history of Ford's filmmaking campaign and analyzes selected
films, visual and narrative techniques, and genres. He shows how
what began as a narrow educational initiative grew into a global
marketing strategy that presented a vision not just of Ford or
corporate culture but of American life more broadly. In these
films, Johnson uncovers a powerful rhetoric that Ford used to
influence American labor, corporate style, production practices,
road building, suburbanization, and consumer culture. The company's
early and continued success led other corporations to adopt similar
programs. Persuasive and thoroughly researched, Rhetoric, Inc.
documents the role that imagery and messaging played in the
formation of the modern American corporation and provides a glimpse
into the cultural turn to the economy as a source of entertainment,
value, and meaning.
Handbook of Green Economics reveals the breadth and depth of
advanced research on sustainability and growth, also identifying
opportunities for future developments. Through its multidimensional
examination, it demonstrates how overarching concepts, such as
green growth, low carbon economy, circular economy and others work
together. Some chapters reflect on different discourses on the
green economy, including pro-growth perspectives and transformative
approaches that entail de-growth. Others argue that green policies
can spark economic innovation, particularly in developing and
emerging market economies. Part literature summary, part analysis
and part argument, this book shows how the right conditions can
stimulate economic growth while achieving environmental
sustainability. This book will be a valuable resource for graduate
students and academic researchers whose focus is on the green
economy. With an increasing interest in the topic among researchers
and policymakers, users will find different theoretical
perspectives and explore policy implications in this growing
subject area.
Chinese multinationals have grown in size and increased their
global presence dramatically over the last decade. They have
emerged as formidable competitors for western incumbents. These
firms have instigated profound changes, such as displaced trade and
investment flows, new business models, and the emergence of a new
geography of global innovation. In a single volume, The Era of
Chinese Multinationals captures the forces driving the disruptive
growth of Chinese multinational corporations. Following a
presentation of the surge of Chinese companies, the book turns to
corporate characteristics of those firms and how they compare with
western multinationals in terms of revenues, profits, branding, and
business strategy. The book uses data and case studies to depict
the relevant issues with the goal of providing insights to global
executives on collaborating and competing with Chinese companies.
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