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The Political Economy of Disney - The Cultural Capitalism of Hollywood (Hardcover, 1st ed. 2016) Loot Price: R3,908

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Repayment Terms: R366 pm x 12*

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The Political Economy of Disney - The Cultural Capitalism of Hollywood (Hardcover, 1st ed. 2016): Alexandre Bohas

The Political Economy of Disney - The Cultural Capitalism of Hollywood (Hardcover, 1st ed. 2016)

Alexandre Bohas

Series: International Political Economy Series

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Loot Price R3,908 Discovery Miles 39 080 | Repayment Terms: R366 pm x 12*

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This book sheds new light on the socio-economic impact of multinational corporations. Combining Cultural Studies and International Political Economy, it provides a revealing analysis of the Walt Disney Company, and by extension the wider Hollywood studio system. It does so by examining the cultural and economic forces powering the industry's expansion, the 'civilisation' that Disney disseminates, and the various ways that societies beyond the USA have adopted facets of the Hollywood productions to which they are exposed. Identifying both the strengths and the weaknesses of these transnational firms, it demonstrates the significance of their contribution to American power and predominance.

General

Imprint:	Palgrave Macmillan
Country of origin:	United Kingdom
Series:	International Political Economy Series
Release date:	September 2016
First published:	2016
Authors:	Alexandre Bohas
Dimensions:	210 x 148 x 19mm (L x W x T)
Format:	Hardcover
Pages:	224
Edition:	1st ed. 2016
ISBN-13:	978-1-137-56237-1
Categories:	Books > Reference & Interdisciplinary > Interdisciplinary studies > Globalization Books > Business & Economics > Economics > Political economy Books > Business & Economics > Economics > International economics > General Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > Cinema industry Promotions
LSN:	1-137-56237-4
Barcode:	9781137562371