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Jan Tschichold - Master Typographer - His Life, Work & Legacy (Hardcover)
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Jan Tschichold - Master Typographer - His Life, Work & Legacy (Hardcover)
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Few have left a deeper impression on the world of typography than
Jan Tschichold (1902-74), one of the most outstanding and
influential designers of the 20th century. Not only was he was a
master in his field, but he wrote a number of highly influential
books and became instrumental in promoting the modernist design
strategy called the New Typography. This substantial volume covers
Tschichold's life and career, placing the designer's vision firmly
in the rich cultural and historical context of his era. Tschichold
embraced avant-garde ideas from movements such as the Bauhaus and
De Stijl and made them accessible to working designers and
printers, stressing clarity in communication, with form and
function going hand in hand. The contributing writers discuss the
designer's major influences and the highlights of his varied
career, including his seminal poster designs, his groundbreaking
work with Penguin Books, and his creation of the classic typeface
Sabon. Lavish illustrations - archive photographs, many published
here for the first time, as well as copious examples of
Tschichold's work - accompany the text, confirming that
Tschichold's heritage lives on in the digital age, and proving that
he is amongst the greatest typographic designers ever.
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