This volume provides engaging accounts with transmedia practices in
the long nineteenth century and offers model analyses of Victorian
media (e.g., theater, advertising, books, games, newspapers)
alongside the technological, economic, and cultural conditions
under which they emerged in the Anglophone world. By exploring
engagement tactics and forms of audience participation, the book
affords insight into the role that social agents – e.g.,
individual authors, publishing houses, theatre show producers,
lithograph companies, toy manufacturers, newspaper syndicates, or
advertisers – played in the production, distribution, and
consumption of Victorian media. It considers such examples as
Sherlock Holmes, Kewpie Dolls, media forms and practices such as
cut-outs, popular lectures, telephone conversations or early
theater broadcasting, and such authors as Nellie Bly, Mark Twain,
and Walter Besant, offering insight into the variety of transmedia
practices present in the long nineteenth century. The book brings
together methods and theories from comics studies, communication
and media studies, English and American studies, narratology and
more, and proposes fresh ways to think about transmediality. Though
the target audiences are students, teachers, and scholars in the
humanities, the book will also resonate with non-academic readers
interested in how media contents are produced, disseminated, and
consumed, and with what implications.
General
Imprint: |
Taylor & Francis
|
Country of origin: |
United Kingdom |
Series: |
Routledge Advances in Transmedia Studies |
Release date: |
September 2023 |
Editors: |
Christina Meyer
• Monika Pietrzak-Franger
|
Dimensions: |
234 x 156mm (L x W) |
Pages: |
194 |
ISBN-13: |
978-1-03-212084-3 |
Categories: |
Books
|
LSN: |
1-03-212084-3 |
Barcode: |
9781032120843 |
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