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The Semiotic Engineering of Human-Computer Interaction (Paperback)
Loot Price: R1,391
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The Semiotic Engineering of Human-Computer Interaction (Paperback)
Series: Acting with Technology
Expected to ship within 10 - 15 working days
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A theory of HCI that uses concepts from semiotics and computer
science to focus on the communication between designers and users
during interaction. In The Semiotic Engineering of Human-Computer
Interaction, Clarisse Sieckenius de Souza proposes an account of
HCI that draws on concepts from semiotics and computer science to
investigate the relationship between user and designer. Semiotics
is the study of signs, and the essence of semiotic engineering is
the communication between designers and users at interaction time;
designers must somehow be present in the interface to tell users
how to use the signs that make up a system or program. This
approach, which builds on-but goes further than-the currently
dominant user-centered approach, allows designers to communicate
their overall vision and therefore helps users understand
designs-rather than simply which icon to click. According to de
Souza's account, both designers and users are interlocutors in an
overall communication process that takes place through an interface
of words, graphics, and behavior. Designers must tell users what
they mean by the artifact they have created, and users must
understand and respond to what they are being told. By coupling
semiotic theory and engineering, de Souza's approach to HCI design
encompasses the principles, the materials, the processes, and the
possibilities for producing meaningful interactive computer system
discourse and achieves a broader perspective than cognitive,
ethnographic, or ergonomic approaches. De Souza begins with a
theoretical overview and detailed exposition of the semiotic
engineering account of HCI. She then shows how this approach can be
applied specifically to HCI evaluation and design of online help
systems, customization and end-user programming, and multiuser
applications. Finally, she reflects on the potential and
opportunities for research in semiotic engineering.
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