New York Times Bestseller New York Times reporter and "Corner
Office" columnist David Gelles reveals legendary GE CEO Jack Welch
to be the root of all that's wrong with capitalism today and offers
advice on how we might right those wrongs. In 1981, Jack Welch took
over General Electric and quickly rose to fame as the first
celebrity CEO. He golfed with presidents, mingled with movie stars,
and was idolized for growing GE into the most valuable company in
the world. But Welch's achievements didn't stem from some greater
intelligence or business prowess. Rather, they were the result of a
sustained effort to push GE's stock price ever higher, often at the
expense of workers, consumers, and innovation. In this captivating,
revelatory book, David Gelles argues that Welch single-handedly
ushered in a new, cutthroat era of American capitalism that
continues to this day. Gelles chronicles Welch's campaign to
vaporize hundreds of thousands of jobs in a bid to boost profits,
eviscerating the country's manufacturing base, and destabilizing
the middle class. Welch's obsession with downsizing-he eliminated
10% of employees every year-fundamentally altered GE and inspired
generations of imitators who have employed his strategies at other
companies around the globe. In his day, Welch was corporate
America's leading proponent of mergers and acquisitions, using
deals to gobble up competitors and giving rise to an economy that
is more concentrated and less dynamic. And Welch pioneered the dark
arts of "financialization," transforming GE from an admired
industrial manufacturer into what was effectively an unregulated
bank. The finance business was hugely profitable in the short term
and helped Welch keep GE's stock price ticking up. But ultimately,
financialization undermined GE and dozens of other Fortune 500
companies. Gelles shows how Welch's celebrated emphasis on
increasing shareholder value by any means necessary (layoffs,
outsourcing, offshoring, acquisitions, and buybacks, to name but a
few tactics) became the norm in American business generally. He
demonstrates how that approach has led to the greatest
socioeconomic inequality since the Great Depression and harmed many
of the very companies that have embraced it. And he shows how a
generation of Welch acolytes radically transformed companies like
Boeing, Home Depot, Kraft Heinz, and more. Finally, Gelles
chronicles the change that is now afoot in corporate America,
highlighting companies and leaders who have abandoned Welchism and
are proving that it is still possible to excel in the business
world without destroying livelihoods, gutting communities, and
spurning regulation.
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