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The New Rich in Asia - Mobile Phones, McDonald's and Middle Class Revolution (Hardcover)
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The New Rich in Asia - Mobile Phones, McDonald's and Middle Class Revolution (Hardcover)
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In recent years dramatic changes in Asia's social and economic systems have seen the burgeoning of a substantial middle-class. This has captured the imagination of the West, in large part because the new middle-class represents massive new markets for Western style products. But what are the implications of the emergence of Asia's 'new rich'? Will they bring with them the institutions of liberalism, democracy, rule of law and new institutional freedoms? Or is Asia's 'new rich' quite different? The New Rich in Asia: Mobile phones, McDonald's and Middle-class Revolution introduces a new series examining the social, political and economic construction of the new rich in East and South East Asia. It raises central issues about the nature of the 'new rich', including their social, economic and political impact on the region. The contributors are acknowledged experts on the social and political systems they dissect. Each study, based on detailed research, combines theoretical and empirical material. This volume provides a valuable insight into the composition and global economic impact of these newly emerging classes and highlights a common inheritance of rapid economic growth.
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