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Women's Empowerment Within the Tourism Industry
Loot Price: R6,147
Discovery Miles 61 470
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Women's Empowerment Within the Tourism Industry
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In recent decades, more women around the world have taken the
opportunity to enter the market, join the workforce, and start
their own entrepreneurial ventures. These changes have had a strong
impact on market demographics. Particularly within the tourism
industry, it is important to investigate the behavior, motivations,
experiences, and needs of women as travelers, employees, and
entrepreneurs. Women's Empowerment Within the Tourism Industry
offers a conversant and comprehensive overview of the themes and
concepts of women as tourists, employees, and entrepreneurs in
tourism. Providing interdisciplinary insights from leading
international researchers and academicians, this book makes a
critical contribution to the knowledge of women's participation
within the tourism industry. It discusses the nature of their work
and ways in which tourism creates tension between the attitudes and
conduct of tourists and the beliefs and behavior of local women.
Covering topics such as consumer experience, gender studies, and
women's employment, this premier reference source is an excellent
resource for business leaders and managers, entrepreneurs,
marketers, government officials, students and educators of higher
education, librarians, researchers, and academicians.
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