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Environmentalism and the Mass Media - The North/South Divide (Paperback, New)
Loot Price: R1,756
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Environmentalism and the Mass Media - The North/South Divide (Paperback, New)
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The mass media in different countries reflects dominant concerns of
contemporary societies. Ideas of `environmentalism' are often broad
and imprecise, holding neither meaning nor currency.
Environmentalism and Mass Media sheds new light on the diverse
ideas of `environmentalism', the way environmental ideas circulate,
and public reaction to environmental concerns conveyed by the
media. Drawing on unique interviews with journalists, media
pictures, and public opinion surveys in both UK and India, the
authors outline the differing cultural, religious and political
contexts against which `world views' form present a fascinating
picture between North and South. Mass media and communication
technology is in danger of locking Northern countries into a ghetto
of environmental self-deception, thereby perpetuating poverty in
the South. The South's goal remains the attainment of development;
the North sees `environmental' problems occuring `elsewhere' - in
Eastern Europe and developing countries. Whether or not
`environmentalism' becomes a universal cause depends on how and to
what extent such sharply contrasting world views can converge.
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