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Sharing Economy and the Impact of Collaborative Consumption (Hardcover)
Loot Price: R7,218
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Sharing Economy and the Impact of Collaborative Consumption (Hardcover)
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The introduction of new technology and technological services
worldwide has ushered in a new wave of peer-to-peer and
access-driven companies that are disrupting the most established
business categories. The emergence of these new business models has
upset the flow in contemporary society and transformed people's
behavior towards sharing-based economies. Companies and
entrepreneurs can see this significant change in people's behavior
as both an opportunity and a threat. Sharing Economy and the Impact
of Collaborative Consumption provides emerging research on the
impact that the sharing services are having on society as well as
the importance of the sharing economy development in the coming
years, dealing with relevant issues such as regulations, the
technological aspects involved in these platforms, the impact in
the tourism sector, and consumer behavior in relation to these
services. Multidisciplinary in nature, this publication establishes
links between economics, finance, marketing, consumer behavior, and
IT, and covers topics that include e-commerce, consumer behavior,
and peer economy. It is ideally designed for researchers, students,
business professionals, and entrepreneurs seeking current research
on the impact that this industry has on various economic,
marketing, and societal aspects of different countries.
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