Urgency is the key component to a strong market, but in tough
markets, sales counselors must create that urgency. Fortunately,
Jason Forrest has the method for tapping into this high-powered
emotional resource Based on the principle that every homebuyer's
desire is "to improve their life," Jason teaches you how to fulfill
this powerful impulse in your customers. Learn how to create an
atmosphere of excitement and immediacy, no matter the state of the
market. Creating Urgency will revitalize your sales philosophy
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