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Social Media and Elections in Africa, Volume 1 - Theoretical Perspectives and Election Campaigns (Paperback, 1st ed. 2020)
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Social Media and Elections in Africa, Volume 1 - Theoretical Perspectives and Election Campaigns (Paperback, 1st ed. 2020)
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This book brings together fresh evidence and new theoretical
frameworks in a unique analysis of the increasing role of social
media in political campaigns and electoral processes across Africa.
Supported by contemporary and historical cases studies, it engages
with the main drives behind the various appropriations of social
media for election campaigns, organization, and voter mobilization.
Contributors in this volume delve into changing and complex aspects
of social media, offering an appraisal of theoretical perspectives
and examining fascinating case studies which social media use is
redefining elections across Africa. Contributions show that new
media ecologies are resulting in new policy regimes, user
behaviors, and communication models that have implications for
electoral processes. The book also provides preliminary analysis of
emerging forms of algorithm-driven campaigns, fake news,
information distortions and other methods that undermine electoral
democracy in Africa.
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