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Governing NOW - Grassroots Activism in the National Organization for Women (Paperback, New)
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Governing NOW - Grassroots Activism in the National Organization for Women (Paperback, New)
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Boasting more than five hundred thousand contributing members and
five hundred chapters nationwide, the National Organization for
Women has been politically active for more than thirty-five years.
In a book that offers tools for predicting the long-term viability
of a range of organizations, Maryann Barakso traces the political
development of NOW. According to Barakso, NOW's activities and the
stances it has taken throughout its history have been shaped
primarily by the organization's internal political system.
Established during the group's founding period, NOW's governance
structure consists of a set of principles and institutional rules
that continue to guide the group's internal political dynamics and
its decision-making.Focusing on interactions between NOW leaders
and rank-and-file members, Barakso reveals how the organization's
internal structure affects its development and its participation in
the wider political arena. The author also reveals why strategic
change has always been such a contentious issue for the
organization, the ways in which NOW enhances civic and political
engagement, and the limits on NOW's future mobilizing
capacity.Governing NOW contributes to a deeper understanding of
membership-based voluntary associations: why they choose some goals
and tactics over others, why they invest resources as they do, and
why they join or abstain from coalition politics.
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