Matthias Muller makes a case for the particular role of the demand
side in research on innovation. Based on a complex agent-based
simulation model, he analyzes the versatile mutual relationships
between consumers and producers within the innovation process.
Instead of oversimplifying the demand side, the book aims to apply
important aspects which too often are only applied to the supply
side, e.g., the heterogeneity and bounded rationality of economic
actors embedded in networks. The results offer a new perspective on
the innovation process, proving that the demand side and consumers
are important drivers of innovation, which must be included in
future research for a full picture.
General
Is the information for this product incomplete, wrong or inappropriate?
Let us know about it.
Does this product have an incorrect or missing image?
Send us a new image.
Is this product missing categories?
Add more categories.
Review This Product
No reviews yet - be the first to create one!
Welcome to Loot.co.za!
Sign in / Register |Wishlists & Gift Vouchers |Help | Advanced search
