With an accessible approach, the third European edition of
Principles of Economics provides students with the tools to analyze
current economic issues. The book is underpinned by a focus on
seven Core Principles, which help students to make the link between
economic theory and practice. The 'economic naturalist' approach,
supported by exercises, problems and examples, encourages students
to employ economics principles to understand and explain the world
around them.Developed from the well-regarded US textbook by Frank
and Bernanke, it presents an intuitive approach to economics and is
suitable for all students taking a Principles of Economics course.
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