Elite endurance athletes - including runners, cyclists, and
swimmers - know that success hinges as much on how they use their
minds as on how well they've trained their bodies. Long before race
day, they've developed a rich arsenal of cognitive strategies that
they incorporate into their long-term training regimens to unlock
peak performance, from effective goal-setting and ingenious habit
forming techniques to developing resilience and increasing
self-belief. And now a growing body of evidence is showing that
these strategies can help the rest of us achieve whatever we set
our minds to in sport and life. Combining cutting-edge science,
illustrative stories from the world's top endurance athletes and
practical instruction, The Genius of Athletes arms us with proven
tools for reaching high and meeting our goals - whether it's
running a marathon or any other personal or professional challenge.
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