The Apparel Industry 2e (Paperback, 2nd Edition)

This textbook describes the structure of the industry in the UK and globally, and explains the current problems and strategic responses to global shifts in production. The new edition has been updated throughout to include the lastest available data, and takes account of the acceleration of the decline of manufacturing in the UK since 2002, the rapid expansion of production in China, and the final demise of the system of quota control.
Essential subject for students at undergraduate and postgraduate levels.
An expert guide to a bewilderingly complex industry.
No competition.
Addresses global issues, the opportunities and threats, with strategies for survival.
Author is Editor of "International Journal of Fashion Marketing and Management."

General

Imprint:	Wiley-Blackwell (an imprint of John Wiley & Sons Ltd)
Country of origin:	United Kingdom
Release date:	July 2006
First published:	April 2007
Authors:	R.M. Jones
Dimensions:	247 x 174 x 17mm (L x W x T)
Format:	Paperback
Pages:	328
Edition:	2nd Edition
ISBN-13:	978-1-4051-3599-3
Categories:	Books > Arts & Architecture > Industrial / commercial art & design > Fashion design Books > Business & Economics > Industry & industrial studies > Service industries > Fashion & beauty industries > General Promotions
LSN:	1-4051-3599-9
Barcode:	9781405135993

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