|
Books > Social sciences > Sociology, social studies > Social research & statistics
|
Buy Now
Beginning Behavioral Research - A Conceptual Primer (Hardcover, 7th edition)
Loot Price: R6,541
Discovery Miles 65 410
|
|
|
Beginning Behavioral Research - A Conceptual Primer (Hardcover, 7th edition)
Expected to ship within 12 - 17 working days
|
ALERT: Before you purchase, check with your instructor or review
your course syllabus to ensure that you select the correct ISBN.
Several versions of Pearson's MyLab & Mastering products exist
for each title, including customized versions for individual
schools, and registrations are not transferable. In addition, you
may need a CourseID, provided by your instructor, to register for
and use Pearson's MyLab & Mastering products. Packages Access
codes for Pearson's MyLab & Mastering products may not be
included when purchasing or renting from companies other than
Pearson; check with the seller before completing your purchase.
Used or rental books If you rent or purchase a used book with an
access code, the access code may have been redeemed previously and
you may have to purchase a new access code. Access codes Access
codes that are purchased from sellers other than Pearson carry a
higher risk of being either the wrong ISBN or a previously redeemed
code. Check with the seller prior to purchase. -- Continuing the
Chain of Discovery and Understanding Beginning Behavioral Research
introduces students to the broad base and conceptual underpinnings
of basic principles of ethical research with human participants
from (a) the development of ideas and testable hypotheses, to (b)
the selection of appropriate methods of measurement and data
collection, to (c) the design and implementation of empirical
research, to (d) the statistical analysis and interpretation of
results, and finally, to (e) the reporting of findings and
conclusions. The authors emphasize good research, empirical
reasoning, and the continuity of psychological science in the
continuing cycle of discovery and understanding. The beginning in
the title of this text is intended to have a double meaning. It not
only describes the level of the material but also conveys the idea
of a journey. For some students, the journey will be completed at
the end of the course in which this text is used. For others, the
journey will have just begun. In either case, students will have a
deeper understanding of the applicability and limits of the
scientific method. They will also have learned how to frame
questions about the scientific results they read or hear about in
the media in ways that will allow them to reach beyond other
people's conclusions or assertions and decide for themselves what
is true. Additional Learning Goals Upon completing this book,
students who are expected to conduct a research study should be
able to: Craft a research idea that can be empirically tested
Choose methods of data collection and measurement Develop a
research proposal Design and implement the research study Approach
the research data Test and evaluate hypotheses and explore the
results Report the research project in the APA style
General
Is the information for this product incomplete, wrong or inappropriate?
Let us know about it.
Does this product have an incorrect or missing image?
Send us a new image.
Is this product missing categories?
Add more categories.
Review This Product
No reviews yet - be the first to create one!
|
You might also like..
|
Welcome to Loot.co.za!
Sign in / Register |Wishlists & Gift Vouchers |Help | Advanced search
(1)
