This textbook is designed to bridge the gap between the theorist
and the methodologist by presenting an integrated approach to
measurement. By differentiating between random and systematic
error, it conveys both statistical techniques and their theoretical
underpinnings essential to students of sociology and political
science. Rather than developing new technical methods of new
theoretical structures, Professors Zeller and Carmines provide
thorough explanations of the assumptions, limitations and
interpretations of previously established techniques and theories.
Written at a level accessible to students of social science with
some statistical training, the book does not presume a
sophisticated mathematical background. By concentrating on
synthesizing the methodological and theoretical realms, Zeller and
Carmines demonstrate why measurement considerations are important
to research and how measurement principles can be most effectively
applied.
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