Assessing and managing risk is vitally important, and is
increasingly studied in a range of areas including politics and
international relations, finance and insurance, and innovation and
the valuing of intangible assets such as patents and intellectual
property. The degree to which innovation is encouraged or otherwise
a key factor for many businesses - depends in part on the attitude
towards risk in the context in which it takes place.
Taplin considers the different attitudes towards risk and
innovation, and the different ways in which risk and innovation are
handled, in Japan, Britain the USA. Providing a broad and detailed
examination of the subject, she discusses topics including risk
management standards, managing risk in marketing, the insurance
industry, patents, and in venture capital, and of how risk
management in organizations has evolved.
General
Imprint: |
Routledge
|
Country of origin: |
United Kingdom |
Series: |
Routledge Studies in the Growth Economies of Asia |
Release date: |
September 2012 |
First published: |
2005 |
Editors: |
Ruth Taplin
|
Dimensions: |
234 x 156 x 15mm (L x W x T) |
Format: |
Paperback
|
Pages: |
184 |
ISBN-13: |
978-0-415-65152-3 |
Categories: |
Books >
Business & Economics >
Economics >
General
|
LSN: |
0-415-65152-2 |
Barcode: |
9780415651523 |
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