Due to the global health crisis, economies had to adapt to combat
pandemic situations. In the present pandemic crisis, new
legislation, methods, labor approaches, values, and social
behaviors have emerged with a huge impact in all organizations.
However, countries have applied different solutions, procedures,
and rules to deal with crises. Therefore, the impact has been
different per country. Organizations need to understand their
customers and businesses not only to increase operational
efficiency but also to increase stakeholder's satisfaction and
their competitiveness in a sustainable way. Customers are becoming
more exigent and markets more complex, calling for the need for
higher differentiation. This was enhanced in this pandemic
situation, and to survive, organizations needed to change and adapt
to the new normal. The Handbook of Research on Reinventing
Economies and Organizations Following a Global Health Crisis deals
with management and economic issues, particularly with the
reinvention of businesses and economies due to the pandemic
situation and the relevance of entrepreneurship, innovation, and
intensive knowledge used to deal with these changes. This book
emphasizes the challenges, difficulties, and opportunities for the
success of businesses and economies in periods of crisis and
provides information for dealing with entrepreneurship and
innovation, networks, and complementarities to recover businesses.
The chapters also point out possible opportunities, challenges, and
risks in the process of recovery highlighting innovation,
internationalization, technology, and intensive knowledge in
promoting economies and companies' competitiveness. This book is
ideal for entrepreneurs, managers, economists, directors,
shareholders, researchers, academicians, and students interested in
how businesses reinvent and recover following a global health
crisis.
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