For centuries scholars have fretted about the gulf that exists
between the enormity of historical change and the banality of
people's everyday lives. This is said to be exacerbated in our
media saturated age, immersed as we have become in an endless
stream of sensations and distractions. In response, media theorists
and practitioners alike try to come up with new ways of breaking
through people's complacency and waking them up to the reality or
what's going on out there. Drawing on both philosophy and an
investigation of what people actually do with media, this book
takes aim at that conventional wisdom and opens up new ways of
thinking about media and the way we experience change. For
politics, journalism, activism and humanitarianism, the upshot is
that we shouldn't be trying to provoke moments of revelation
amongst publics and audiences, but to understand what is really at
stake in the way the present endlessly unfolds in everyday life.
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