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Fashion in Multiple Chinas - Chinese Styles in the Transglobal Landscape (Paperback)
Loot Price: R1,199
Discovery Miles 11 990
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Fashion in Multiple Chinas - Chinese Styles in the Transglobal Landscape (Paperback)
Series: Dress Cultures
Expected to ship within 10 - 15 working days
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The transformation of China from a major site for clothing
manufacture to an intensely fashion consuming society has been
widely documented. Less has been written about the making of
Chinese fashion. In Fashion in Multiple Chinas, expert authors
explore how a multitude of Chinese fashions operate across the
widespread, fragmented and diffused Chinese diaspora. They
challenge the idea of Chinese nationalism as 'one nation', as well
as of China as a single reality, revealing the realities of Chinese
fashion as diverse and comprising multiple practices. They also
demonstrate how the making of Chinese fashion is composed of
numerous layers, often involving a web of global entanglements
between manufacturing and circulation, retailing and branding.
Chapters cover the mechanics of the PRC fashion industry, the
creative economy of Chinese fashion, its retail and branding, and
the cultural identity of Chinese fashion from the diasporas
comprising the transglobal landscape of fashion production.
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