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The business world is in the midst of a radical transformation. The
turbulent 90s have made fast responses, innovation, adaptability
and customer orientation key behaviours of tomorrow's successful
organization. These capabilities depend on a radical change in the
form and character of all aspects of business organization and
management. In Managing for the Future the author details the
essential organizing concepts and patterns that will characterise
tomorrow's successful organization. The book examines the emerging
and alternative approaches to: the business process, the customer,
the management of people, organizational design, the uses of
information technologies, organizational culture, the management of
the business, and life in the Tomorrow's Organization. This book is
essential reading for those executives and managers who are
passionately concerned with what has to be done today to re-shape
their businesses to succeed in the turbulent 90s. It is an
important guide to the characteristics of the successful
organizations of the 1990s and beyond, and on the transformations
that are required to bring it about. It is perhaps above all a
participants guide to the future that is rushing towards us all.
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