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In today's competitive environment, manufacturing and service companies are intensifying their customization processes. Customization means companies must meet the challenge of providing individualized products and services, without introducing high costs. Therefore, companies must address both customization and cost factors to gain a competitive advantage. While product customization is the manufacturing of products according to individual customer needs, it does not involve any focus on the cost perspective. Information and Management Systems for Product Customization will concentrate on both product customization and costs' efficiency, which is termed as mass customization. Moreover, mass customization with its multi-dimensions is the new business paradigm challenging today's manufacturing companies.
In today's competitive environment, manufacturing and service companies are intensifying their customization processes. Customization means companies must meet the challenge of providing individualized products and services, without introducing high costs. Therefore, companies must address both customization and cost factors to gain a competitive advantage. While product customization is the manufacturing of products according to individual customer needs, it does not involve any focus on the cost perspective. Information and Management Systems for Product Customization will concentrate on both product customization and costs' efficiency, which is termed as mass customization. Moreover, mass customization with its multi-dimensions is the new business paradigm challenging today's manufacturing companies.
Die vielschichtigen Ursache-Wirkungs-Beziehungen, die aus ganz unterschiedlichen Richtungen auf das moderne Produktionsmanagement einwirken und sowohl Aufbau und Nutzung von (Erfolgs-)Potentialen, Systematisierung und Konzeptualisierung von Innovationen und technologischen Zugangen zur Produktion sowie Kooperations- und Koordinationsaspekte der Wertschopfung werden umfassend abgebildet."
International renommierte Autoren untersuchen die Herausforderungen, die sich durch die neuen Organisationsstrukturen ergeben und erarbeiten Losungen fur diese sehr aktuelle Problematik. Die Beitrage weisen eine hohe praktische Relevanz auf."
International renommierte Autoren untersuchen die Herausforderungen, die sich durch die neuen Organisationsstrukturen ergeben und erarbeiten Losungen fur diese sehr aktuelle Problematik. Die Beitrage weisen eine hohe praktische Relevanz auf."
Herwig Winkler stellt anhand der Lebenszyklusphasen der VISCO anschaulich dar, wie das Supply Chain Controlling zur Planung und Steuerung der Wertschopfungsaktivitaten zu nutzen ist, und gibt Gestaltungshinweise fur das Risikomanagement und -controlling und fur das Investitionscontrolling im Supply Chain Management.
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