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Ever wondered what works and what doesn't when you are implementing
a search engine optimization strategy as part of a website
marketing campaign? Well now is your chance to find out, In this
comprehensive Web Marketing Guide written by Brian Stephens, a
website designer and publisher, you will be guided through all the
latest techniques for getting free organic traffic using search
engine optimization (SEO for 2014 and beyond). Equally important
you will be told what no longer works and be made privy to a few
misleading SEO myths. Who Is This Website Marketing Guide Written
For? This book has been written to outline the basic steps any
web-master should take in order to optimise their website so they
can gain free organic website traffic from search engines the
perfect starting point for beginners or someone seeking to improve
their knowledge about the world of website marketing and how to get
more website traffic. Anyone, "even an SEO beginner," can implement
an organic search engine optimization strategy provided they have
some basic knowledge about the steps that need to be taken both on
and off page using the latest, up to date techniques for free
organic website and blog promotion. A comprehensive guide on SEO
for beginners that takes into account the most recent algorithm
changes introduced by Google If you are a web-master or content
writer and you want to know what the search engine optimization
secrets are, what an SEO strategy is and how to get website traffic
then this is the book for you. Below is a complete list of the
topics covered. Website copy and content Search Engine
Accessibility Website Load Speeds Creating Great Content How Much
Content is Enough Content Formatting and Layout of Content Keyword
Optimisation Finding Keywords for Your Niche Using Google's New
Keyword Planner Meta Tags - Which Are Important? Sub-Domains or
Directories Page Rank Sculpting Link building strategies Google
Recommendations Article Marketing Guest Blogging and Posting
Community Websites Reciprocal Linking Blog Commenting Forum
Participation Buying Links Negative SEO Websites for Mobiles
Website Performance Monitoring Social Media Signals Finding Good
SEO Services "If you have never before taken steps to optimize a
website, now is the time to start. Take a look inside the book to
find out what really matters and what doesn't work in a website
marketing strategy." It really is SEO made simple for beginners.
Ever wondered how websites are put together? Or whether your
present website is working as well for you as it should? In this
comprehensive "website design guide," Brian Stephens, a website
designer and ebook publisher, lifts the lid on the concepts and
techniques that can make all the difference to a website's success.
The information demystifies this jargon-riddled business and will
help even complete beginners brief web designers and hold them to
account if the site is not doing its job properly. For the already
computer-savvy, the author leads the way for them to create their
own website, either using the Wordpress platform as a content
management system or by adopting the most effective techniques for
a static website design. Website Design - Author Qualifications
Brian has a 1st class honours degree in Technology, has worked in
the technology industry for over 30 years and the last five years
as a freelance website designer. Subjects covered include: how to
choose and register a name for your website understanding what you
want the website to do both both from a marketing perspective and a
functional perspective navigation elements and why they are
critical measuring performance who to host with how to set a
reasonable budget how to ensure you can change or add more content
to your website, at will, without paying a designer or webmaster
the benefits of a well designed website You are also shown how to
get traffic to your website by using the most relevant and up to
date techniques for website and blog promotion. Modern Website
Promotion Techniques These include, on page optimisation as part of
the web design, off page optimisation for website promotion and
using social signals. Don't worry these terms are fully explained
in the guide, but needless to say they cover techniques such as
where and how to place keywords in your content, link building and
engaging on social media sites like Twitter, Facebook etc. You will
have access to a lot of reference material for the latest web
design training resources which explain in detail the techniques,
identified in the guide, that need to be used to make a website
work. So no more searching for the best resources and not knowing
if you have found them, they can now be accessed directly in the
book as and when you need them. Brian made plenty of errors whilst
working out the best way to put a website together. Thankfully he
is now happy to share his learning experience with you. Who Is This
Website Design Guide For? The book is ideally suited to anyone who
is non-technical and wants to create a simple website for their
business or personal use or has had problems getting an existing
website organised to meet their requirements. Existing and future
website owners will find this up-to-the-minute guide an excellent
point of reference for managing a nowadays powerful business and
personal tool. "Creating your own website need no longer be the
preserve of big business and the most gifted computer technicians."
You can have your own website in a matter of days, . . . for a
surprisingly low outlay. But read this first It could save you a
fortune, or at least a lot of time.
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Kingsley (Paperback)
Brian Stephen Klarich, Karen Marie Klarich; Brian Stephen Klarich
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R275
Discovery Miles 2 750
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Ships in 10 - 15 working days
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Children's book that relates to all ages. A story that relates to
the heart and mind of all people in relation to their purpose.
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