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The faces of Che, Frida, Evita, Carmen Miranda, and other icons
represent Latin America both to a global public that sees these
faces constantly reproduced, and to Latin Americans themselves.
They enter the circulation machines of Hollywood, or work as
nostalgic definitions of a nation, or define a post-national
condition. They become stereotypes as they go global, and the often
melodramatic stories that cling to them give them a different sort
of power than the one they had in their original contexts. "Latin
American Icons," from critics both in the United States and in
Latin America, ask these faces questions; they describe the
technologies and propaganda machines, whether the newspapers of
Revolutionary Mexico (or Paris and New York) or the movie studios
of Argentina and Mexico, which gave them power in their local
context; and they return their original histories to those faces
that have become abstract symbols of The Rebel or The Spitfire or
The Tortured Artist. In equal parts idolatry and iconoclasm, "Latin
American Icons" recognizes and interrogates those Latin Americans
who have become larger than life. In trying to understand the
meaning of iconic figures in modern Latin America, this volume
ranges across every realm of political and cultural life--populist
politicos, jet-setting ambassador-playboys, soccer players and
superstars--to examine the complex forces at work in the making and
re-making of celebrities within and across national borders.
The faces of Che, Frida, Evita, Carmen Miranda, and other icons
represent Latin America both to a global public that sees these
faces constantly reproduced, and to Latin Americans themselves.
They enter the circulation machines of Hollywood, or work as
nostalgic definitions of a nation, or define a post-national
condition. They become stereotypes as they go global, and the often
melodramatic stories that cling to them give them a different sort
of power than the one they had in their original contexts. "Latin
American Icons," from critics both in the United States and in
Latin America, ask these faces questions; they describe the
technologies and propaganda machines, whether the newspapers of
Revolutionary Mexico (or Paris and New York) or the movie studios
of Argentina and Mexico, which gave them power in their local
context; and they return their original histories to those faces
that have become abstract symbols of The Rebel or The Spitfire or
The Tortured Artist. In equal parts idolatry and iconoclasm, "Latin
American Icons" recognizes and interrogates those Latin Americans
who have become larger than life. In trying to understand the
meaning of iconic figures in modern Latin America, this volume
ranges across every realm of political and cultural life--populist
politicos, jet-setting ambassador-playboys, soccer players and
superstars--to examine the complex forces at work in the making and
re-making of celebrities within and across national borders.
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