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Identity, Narrative and Metaphor - A Corpus-Based Cognitive Analysis of New Labour Discourse (Hardcover): E. L'hote Identity, Narrative and Metaphor - A Corpus-Based Cognitive Analysis of New Labour Discourse (Hardcover)
E. L'hote
R2,640 R1,959 Discovery Miles 19 590 Save R681 (26%)
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Ships in 12 - 17 working days

This book shows that the discourse of the Labour party 1994-2007, revolving around three key concepts of identity, narrative and metaphor, not only reflected new Labour's policy and organisational changes, but that it was also an essential part of its successful strategies of renovation and of power legitimation.

Identity, Narrative and Metaphor - A Corpus-Based Cognitive Analysis of New Labour Discourse (Paperback, 1st ed. 2014): E.... Identity, Narrative and Metaphor - A Corpus-Based Cognitive Analysis of New Labour Discourse (Paperback, 1st ed. 2014)
E. L'hote
R2,272 Discovery Miles 22 720
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Ships in 10 - 15 working days

This book shows that the discourse of the Labour party 1994-2007, revolving around three key concepts of identity, narrative and metaphor, not only reflected new Labour's policy and organisational changes, but that it was also an essential part of its successful strategies of renovation and of power legitimation.

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